Work Experience
Digital Marketing Assistant • ITINNEY Co., Ltd.
August, 2021 - Present
*Digital Marketing (MarTech)
*Consumer Behavior Analysis
*Big Data in Psychology
Art editor • Kst Education Corp.
July, 2020 - August, 2020
*Textbook translation & proofreading
*Design teaching materials and aids
*Visual design
Project Planning Assistant • Nanjing & Taiwan Institute of Entrepreneurship
July, 2019 - August, 2020
*Product marketing
*Manage social media.
*Advertisement writing
*Activities planning and execution
Research Assistant • Chinese Academy Of Sciences - Psychology Institution
September, 2018 - January, 2019
*Write the observation record
*Teaching assistant
Digital Learning Partner • Ministry Of Education（MOE）
March, 2017 - June, 2017
*Teaching student
*Design digital course materials
*Evaluate the learning progress of students
Academic Background
2017 - 2021
Ming Chuan University (MCU)
Department of Counseling and Industrial/Organizational Psychology
2018 - 2019
Beijing Normal University (BNU)
Psychology
Skills
User Experience
- User testing
- Web usability
Product
- Competitor analysis
- Business research
Language
- Chinese
- English
Autobiography
Hi, my name is Yu Chien Yi. I graduated from the Department of Counseling and Industrial Psychology, MCU. During school, I went to Beijing Normal University as an exchange student and joined the BNU Mental Health Association, working as a supervisor. In addition, I went to counseling psychology academic exchange in Beijing Tsinghua University and also worked as a research assistant at the Chinese Academy of Sciences - Psychology Institution. With these experiences, I wanted to devote my attention to promoting the knowledge of psychology to the general public. Thus, I went to Nanjing & Taiwan Institute of Entrepreneurship as a project planning assistant and Kst Education Corp. as Art editor to train my ability. Now, I serve as a digital marketing assistant at ITINNEY Co., Ltd. My specialty is big data in psychology. I can analyze the motivation of consumers in big data and draw up a specific marketing plan according to consumer behavior. I think that my experience can help the company to do lots of work. Thank you for reading this resume.
