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Annester Murray

7 years as a qualitative & quantitative data driven Product Designer with a passion to build quality digital world implementing skills like branding communication UI design, design research, design strategies, wireframe design, user experience design and high-fidelity prototyping. Created user experiences and digital products for top global IT brands such as AUDI in Munich, Oxigen in India, NetDragon in China, and U-Mall in Taiwan.

Senior UX&UI Designer or Digital product designer
城市,Taipei
[email protected]

工作經歷

Annester.ca, Founder & Digital Product Designer, Aug 2017 ~ 現在

2019.07 to Present - Canadian clients
• Designed an AI-driven live streaming social application for mobile and Smart TV with quality UX environment, wireframe design and motion UI design.
• Designed branding for custom cushion online business, including items like website logo, flyer design and the cushion product photos for operational offline events like Pet Expos in Toronto & Waterloo.
• Designed order form and online version (Website & Mobile) in order to help customers make orders at Pet Expos and improve revenue for their online business.
• Received Canadian Permanent Resident Card in July 2019.

2017 - 2019.07 - International clients
• Developed an online poker game (UX&UI) with a team for a high revenue global online casino company in 2018.
• Designed the UX & UI of an online casino game store (Mobile, Tablet and Web versions).
• Helped South-East Asian offline recruitment service transform to an online recruitment service (App) combined with a points system, partnered businesses and Taiwanese immigration in 2017

NetDragon Websoft Inc., Department Manager & Senior UX Designer, Sep 2014 ~ Apr 2017

• Managed 2 joint venture products, Smart India and xStore with partner Oxigen, a smart payment company as part of a team.
• Designed reading behavior UX template to apply to company’s products in order to help product designers experiment with hundreds of new product ideas and also efficient development.
• Built design research and innovation design teams. Managed Chinese, Taiwanese and Canadian designers to support internal projects and international projects.
• Provide app branding direction, design research strategies and design solutions for UX & UI team.
• Performed usability testing and research to generate data that allows informed product direction.
• Identified problems and designed solutions by working with international target users, product manager and operations team.
• Worked closely with the development team to ensure company technologies, business strategies, user needs and UX/UI design were met while maintaining a strong focus on the user experience.
• Coached and provided technical guidance to junior designers on their projects.
• Maintained a library of design methods and guided junior designers to apply these in projects.
• Ran the international summer internship program for 3 years at NetDragon. Managing students to design operation systems of Educational Pads/Tablets.
• Awarded Employee of the Year in 2014
• Participated in 20+ projects and design user experiences for devices like, Interactive white boards and panels, tablets, websites and mobile phones.

Eastern Home Shopping & Leisure CO, Ltd, UX/UI Designer, Nov 2013 ~ Jul 2014

Worked in an innovation team and cooperated with front-engineer, marketing team, operation
team, development team in a Taiwanese national TV & Online shopping company.
Designed a mobile app that helped TV shopping customer make order and interact with TV in
mobile app. This app composed with functions like price-off lottery game, voice-print technology
and online TV shopping experience.
80% of time designing and paper testing the flow and wireframes 20% of the time on UI design.
Proceed target user research with Taiwanese Institute for Information Industry developed voice -
print technology with Industrial Technology Research Institute organized scenario testing and
invited VIP customers to participate in the test to make sure the majority of VIP customers were a 5 -
stars satisfied with the app.
The revenue of U-mall app reached 1 million NTD after launch.
Referred phone order & website traffic to mobile application successfully by providing high quality
UX strategies and design practice.

AUDI Munich, Product Designer, Mar 2012 ~ Sep 2012

Sponsor by AUDI Munich and cooperated with IDEO design researcher, AUDI manager to
presented a 2020 Istanbul urban mobility open concept in Munich
Traveled to Istanbul and proceed 14-days design research using methods like shadowing, a day in
life, field research. Interviewed and shadowing a local Turkish family and a flower shop owner.
Design a 2020 car combined with mobile app & AI solution.
Participated IDEO workshop at School of Art and Design in Berlin and practiced design
methods like scenario design, shadowing and touch-points.

學歷

National Taipei University of Technology, Masters of Design, 2011 ~ 2013

• Employ Gesture Recognition Interface to Screen Operation in Cooking Scenario at iASDR 2013(International Association of Societies of Design Research). This study developed a set of gesture recognition Interface aiming at cooking scenario in which user can operate electronic receipt without touch screen operation or any traditional input devices.

School of Art and Design Berlin Weissensee (Berlin, Germany) , Exchange Program, Product Design, 2012 ~ 2012

• Sponsor by AUDI Munich and cooperated with IDEO design researcher, AUDI manager to presented a 2020 Istanbul urban mobility open concept in Munich.
• Traveled to Istanbul and proceed 14-days design research using methods like shadowing, a day in life, field research. Interviewed and shadowing a local Turkish family and a flower shop owner.
• Design a 2020 car combined with mobile app & AI solution.
• Participated 3 months IDEO workshop at School of Art and Design in Berlin and practiced design methods like scenario design, shadowing and touch-points.

National Yunlin University of Science and Technology, Bachelor's Degree, 2006 ~ 2010

• Blowing Light: Green-Based Interaction Design at HCII 2012 Conference (Human-Computer interaction international). This paper provides an innovation concept of ambient Intelligence. People can help themselves through a wind-blower installation by conventional power-generating method.
• Final project: Interactive projection game room with AR glasses
• Participate HCI workshop with international design students host by NCKU

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