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Cheng-Chun Chang

AI Engineer & Senior Marketing Professional 


- 5+ years of experience in FMCG, E-commerce, Digital Advertising, and SAAS field. 

- 2+ years of experience in Data Science field. 

- Data Science skills: Machine Learning, Deep Learning, ETL. 

- Technical skills and tools: Tensorflow, Scikit-Learn, Pandas, Spark, Flask, Docker, AWS. 

- Programming languages: Python, SQL 

- Strong marketing and communication knowledge.

Taipei, Taiwan
[email protected]

Experience

AI Engineer, Atelli, Oct 2020 ~ Present

Taipei, Taiwan

(Spin-off from adGeek)

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AI Engineer, adGeek, Nov 2019 ~ Oct 2020

Taipei, Taiwan

- Developed AI digital ads optimization programs across multiple digital ad platforms such as Facebook ads, Google ads, and DV360. 

- Leveraged clustering algorithm and in-field scenario to implement digital ads performance assessment. 

- Maintained deep neuron network for audiences recommendation. 

- Built deep CNN for ad click through rate prediction. 

- Built NLP text generation model for ad copywriting


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Digital Product and Sales Manager, SOCIAL GEAR, Dec 2017 ~ Mar 2019

Taipei, Taiwan

- Managed Facebook API based software products (Chatbot, Ad Tech, Creative system) 

- Arranged Chatbot scenario, conversation flow, and UX for clients' business goals 

- Responsible for oversea partnership development and local business development 

- Facebook ad operation


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Digital Marketing Specialist, Payeasy,  Jul 2015 ~ Jul 2016

Taipei, Taiwan

Digital marketing and CRM.


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Product Marketing Specialist, I-MEI Food Company, Oct 2013 ~ Mar 2015

Taipei, Taiwan

Product marketing and management.

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Education

Emerson College, MA, Integrated Marketing Communications, 2011 ~ 2012 

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Fu Jen Catholic University, BS, Statistics, 2004 ~ 2008

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Course

Institute for Information Industry, AI & Big Data 2019.4 ~ 2019.09
Taoyuan, Taiwan

Courses Content: 

- Python, SQL

- Machine Learning & Deep Learning

- Big Data Frameworks: Hadoop, Spark, Kafka, Elaticsearch 

- Web Crawler 

- Database: MySQL, MongoDB 

- Docker, Git, AWS

- Linux


 Achievement & Award: 

- Team leader of the final project 

Languages

- Chinese (Native)

- English: Fluently

- Korean: Intermediate

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