Ghnn5770zqpoa8h7qlhm

Chris Baum Canton OH

Currently Seeking  •  Fairlawn, Ohio, US  •  [email protected]

Chris Baum adored the time he spent living in Canton, OH, but moved away due to commitments to his employer. Chris Baum has spent most of his professional life in the RV industry and hopes to finish his career in a new industry where he can fully utilize his marketing talent. Read more


Education

The Ohio State University Studies in Finance, Management, Communications Columbus, Ohio | 9.85 - 5.91

St.Thomas Aquinas High School Louisville, Ohio | 9.81 - 6.85

EXPERIENCE 

STRATEGIC MARKETING DEALMAKER 


Working with a limited marketing budget that never exceeded $300,000, developed productive marketing and strategic partnerships with dozens of organizations, including:

  • Dole Food Company Blue -  Ice Vodka (21st Century Spirits)
  • Showtime (Breaking Bad) -  Magic Hat Brewing Co. (Labatts)
  • Kampgrounds of America Inc. (KOA) -  KOA Care Camps

Negotiated invaluable national television exposure for Little Guy Trailers:

  • Featured in consecutive seasons of the Fox Primetime Reality Series “Home Free.” 
  • Earned consistent presence on “The Price is Right,” television’s longest running game show.
SOCIAL MEDIA INNOVATOR 


On the leading edge of the social media revolution. Understands and leverages social media to drive brand awareness. Guided Little Guy Trailers from no social media presence to the second largest audience in the RV industry -- behind iconic Airstream, a subsidiary of Thor Industries, the industry goliath. Received more than 4 million YouTube video views, far surpassing competitors’ social media audience, and doing it long before it was cool.


RESPECTED INDUSTRY LEADER

 

Knowledge, accomplishments and infectious energy earned first-ballot election in September 2018 to the RV Industry Association Board of Directors – the first director to gain such support. One of 16 ruling members in a fast-growing, billion-dollar industry. Final decision-maker for $60 million+ marketing and advertising budget for GoRVing.


RESUME

LIBERTY OUTDOORS 

Chief Brand Officer/Director of West Coast Sales | 1.1.17-12.3.18 
Named CBO after Little Guy Trailers became a division of new parent company

LITTLE GUY WORLDWIDE

 Chief Operating Officer/Chief Business Officer/Director of West Coast Sales | 1.1.14 - 1.1.17 
 Assumed new position with formation of parent company Liberty Outdoors.

Chief Operating Officer/National Sales Manager | 5.1.11 - 1.1.14

Chief Operating Officer/Chief Financial Officer/National Sales Manager | 4.1.07 - 5.1.11

National Sales Manager | 2.1.06 - 4.1.07

Sales Representative | 1.1.05

STEWART PARK HOMES

Director of Sales | 10.1.02 - 9.1.04

HEINZ NORTH AMERICA

Divisional Sales Manager, Regional Sales Manager, Sales Manager | 9.1.96 - 4.1.01