Consumer Product Planning Strategist (R031339)


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Job Description

Product Marketing Strategist, Consultant – Consumer Products – Taipei, Taiwan

Dell makes digital transformation a reality. Changing in an always-on world is not just about a collection of products. It’s about giving your employees the power to perform like rock stars from anywhere; growing confidence with a pro-active security strategy; and, most of all, redefining how people experience technology.

Dell is committed to creating a diverse workforce and creating a positive, collaborative environment where everyone is valued and included. Our goal is to ensure that Dell is a compelling destination where team members feel valued, engaged and inspired to do their best work.

The Consumer Personal Computing Solutions Group is key for Dell to continue innovating and acquiring new customers, helping Dell Technologies to grow its brand awareness and leadership in the market place. The Consumer Personal Computing Solutions Group has end to end responsibility for defining and delivering the global product portfolio that elevate customer experience to the highest levels.

This position will be responsible for product marketing activities designed to increase sales growth and expand market share, identify and communicate customer value proposition and maintain relationships with sales, product partners, and third party vendors. We are looking for a candidate that is comfortable in dealing with ambiguity, can influence peers advocating on behalf of our customers, strong business acumen, and great relationship building skills.

Summary Of Responsibilities

  • Help with Product Strategy and build APP decks
  • Develop marketing plans for Consumer and Small Business Desktops and AIOs
  • Drive worldwide product positioning, messaging and marketing materials to achieve maximum effectiveness and minimize regional duplication of effort
  • Drive product and solution offering decision with customer insights
  • Responsible for product business plan, forecasts, profit and loss, margins, risk factors, overall business plan, pricing analysis and recommendations
  • Work closely with high levels of management, across functions and externally to develop effective strategies and programs to meet functional and cross-functional goals


  • BA/BS degree and 15+ years of relevant experience; or Master’s degree and 12+ years of relevant experiences
  • Strategy creation/setting
  • Executive level presentation capacity
  • Ability to work effectively with senior management
  • Possesses operational command of the business


  • MBA degree
  • Product Planning background

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About us

Dell is uniquely positioned to impact industry trends Dell leads enabling standards and technologies through industry groups and strategic partners. We partner, rather than compete, with top industry technology suppliers and original development manufacturers. These partnerships give us a uniquely broad perspective on the computing landscape. Since the first Dell PC was introduced in 1986, Dell has continued to shape the industry by breaking new ground and pioneering critical developments in home, small business and enterprise computing. We gather requirements directly through tens of thousands of daily customer interactions, organized events, social media venues and customer panels. Maintaining strong internal development capabilities, we spur innovation that delivers value to customers. Dell's research and development efforts now span the globe, driven by some of the industry's foremost product designers and engineers. At the core of Dell's innovation approach; however, remains an unwavering commitment to deliver new and better solutions that directly address customer needs. The Taiwan Design Center (TDC) is one of several development centers we have around the world focused on engineering and qualification efforts to support Dell's customer-focused, global technology initiatives. Dell offers unprecedented opportunities for talented, experienced professionals in the high-tech industry.

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