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Digital Marketing Manager

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Job updated about 3 years ago

Job Description

ANIWARE (www.aniware.ltd) is looking for a Digital Marketing Manager for its flagship product CardioBird (www.cardiobird.com). ANIWARE strives to elevate animal healthcare with technology. This is your opportunity to be a part of this mission. Come and join us if you have / are:

  • Love for animals, passionate in technologies and striving to make a difference with the aid of data science
  • Interested to make an impact to this world by helping veterinarians elevating their clinical efficiency
  • Enjoying working in a high-speed environment with international teams of talented, creative and determined people who share goals and accomplishments
  • Striving to perform, progress and achieve more

Job Description

Fully responsible for our digital marketing activities that includes:

  • Lead and drive user acquisition via an integrated approach which consists of SEO, Inbound Marketing, Content Marketing, and Direct Marketing.
  • Develop digital content and manage online presence on official websites, social media, SERP, and online vertical media & communities.
  • Monitor the digital sales funnel with analytics tools and derive insights from the data to enhance UI/UX and conversion rate.
  • Closely work with agencies including SEO, creative, advertising, and website design to ensure high-quality deliveries under defined timeline and budget.
  • Collaborate with the Product Marcom to develop marketing copywriting, key visual design, POSM, and online/offline promotional campaigns to build consistent product image across different marketing channels.
  • Optimize and monitor all digital marketing activities. Prepare monthly reports with detailed analytics and actionable recommendations.
  • Brainstorm new and creative growth strategies.
  • Other duties assigned by supervisors.


    Requirements

    Technical

    • Bachelor’s degree in marketing or related field.
    • 5+ years in digital marketing with a demonstrated success in leading integrated, multi-channel digital campaigns.
    • Hands-on experience in Google Tag Manager, Google Analytics, Google Search Console, Google AD, Google Optimizer, FB Business Manager, FB Pixel, WordPress, and WordPress SEO plugin; working knowledge of HTML, CSS, and JavaScript will be a big plus.
    • Proven ability to develop and optimize SEO keyword strategies copywriting and website’s friendliness to search engine algorithms.
    • Capability to keep up with digital marketing trends, changing MarTech tools and platforms, and to apply in work.
    • Strong analytical skills and data-driven thinking.
    • Passionate in startups and innovation.

    Personal

    • Learn fast, build fast, and have what it takes to work in high speed and demanding startup growth environment
    • Spirit of Get-things-done
    • Self-Starter, Self-Motivated and Self-Organized
    • Strong desire to solve challenging problems
    • Be vocal and proactive
    • Excellent written and verbal communication skills
    • Good command of spoken and written English
    • Experience working with remote team is a big plus

    If you’d like to revolutionize animal healthcare with us, please send your application letter and resume to both [email protected] and [email protected].

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    60,000 ~ 120,000 TWD / month
    Optional Remote Work
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    About us

    ANIWARE 是一間專注於寵物健康數據分析的AI公司,我們的使命是透過數據分析服務,為獸醫師、寵物與飼主帶來更好的生活,革新寵物健康領域。
    CardioBird 是提供給獸醫師的「快速心臟檢測平台」,協助獸醫師用最少的時間與成本,替寵物完成專科等級的心臟檢測(詳情請見 www.aniware.ltd) 。我們的客戶遍佈台灣、韓國、中國、香港與日本,目前已有400間合作動物醫院。

    ◎ Company Milestone:

    • 2016 公司於香港成立
    • 2017 Zeroth Accelerator 第一屆入選團隊
    • 2018 亞洲最大創業加速器 AppWorks 第 17 屆入選團隊
    • 2019 進軍台灣市場,同年獲得緯創醫學領投Pre-A輪150萬美金
    • 2020 進軍韓國、中國市場
    • 2021 成立日本辦公室,獲台北市產業發展獎勵研發補助


    Team

    Avatar of the user.
    CEO
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    Project Manager
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    Business Development
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    Data Scientist
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    Growth Product Manager