Updated about 1 month agoMarketing / Advertising » Copywriter

Job Description

Role and Responsibilities:

  • Assist with an annual and quarterly corporate brand content calendar including at least one quarterly campaign, one weekly blog article, and 2-3 social media posts per week, among other ongoing necessary written pieces, including campaign landing pages, eCommerce product listing, eNewsletter, B2B customer success stories, whitepapers, buyer's guide, etc. 
  • Research industry-related topics (combining online sources with SEO and social listening tools, interviews, questionnaires, and professional studies) 
  • Write clear marketing copy to promote our products/services with an emotional or story-telling approach
  • Proofread and edit all content before publication
  • Build out strategic copy landing pages and website pages
  • Submit work to Digital Marketing Lead or overseas marketing editors for input, approval, and keywords for SEO
  • Coordinate with marketing and design teams to illustrate articles
  • Conduct simple keyword research and use SEO guidelines to increase web traffic
  • Track web page traffic, keyword ranking, adjust content with clickbait strategy, page titles, and descriptions
  • Approve digital content copy from the product marketing team
  • Working with Product Marketing and Global Marketing, identify customers’ needs and gaps in our content, and recommend new topics
  • Ensure all-around consistency (style, fonts, images, and tone)
  • Update website content and copy as needed including building landing pages
  • Conduct media outreach when appropriate for public relations article placement
  • Coordinate interview copy for media outlet requests for publication

    Requirements

    Minimum Requirements:

    • 5+ years of B2B writing experience preferred (e.g. Whitepaper, Case studies, ebook, Blog)
    • Knowledgeable of the fundamentals of SEO and keyword research
    • BA/BS degree is required preferably in English, marketing, business, or communications.
    • Wellness program or knowledge of B2B software space a plus
    • Strong knowledge of various marketing and analytics tools such as HubSpot, Google Analytics, SEO tool, SEMRush, CRM systems (e.g. Salesforce), Social Media Management tool and content management systems
    • Strong written and verbal communication skills in English
    • Skilled in writing and editing content with attention to detail and timelines
    • Strong prioritization, organization, and project management skills
    • Ability to multitask in a fast-paced environment and prioritize deadlines accordingly
    • English native speaker / bilingual is a plus

    Interview process

    1st online interview

    2nd on-site interview

    3rd on-site interview

    Personal Invitation Link

    Please Sign in or Register to get your personal invitation link.

    About us

    --------------------------------------------------------------------------------------------------------

    1990年初,一群對技術狂熱的年輕小伙子,抱著推展MIT(Made in Taiwan)自有品牌的熱情,創立了圓剛科技(AVerMedia),致力於數位影像技術的鑽研,持續發表多項重要專利成為全球重要的影像專家及相關產業之技術領導廠商,並以AVerMedia品牌行銷產品於全球。所有員工以活潑創新的思維,融合科技、環保、人體工學以及使用者經驗等元素,設計出高品質且大眾化的商品。

    論技術

    身為影音技術的領導者,圓剛科技持續深耕影音串流技術,並透過無線與AI人工智慧,研發出更多優質產品。

    論應用

    1. 影音內容創作:擷取卡、直播串流、網路視訊、麥克風等設備。

    2. 教育及商用領域:專業的視訊及音訊設備,幫助個人視訊或遠距學習。

    3. 工業領域:運用AI、深度學習技術,提供自動化生產的檢測工具。

    論回饋

    圓剛以「增進人類的溝通性與娛樂性,並做一個對社會有貢獻的企業」為使命,重視企業社會責任,善盡公民職責,回饋社會。員工每年至少投入三小時以上的志工時間,讓員工能用自己的時間服務社會、幫助需要的人。例如:世界地球日清掃活動、弱勢家庭兒童陪讀計畫、1919志工活動、耶誕包禮物志工等。

    經營理念

    - 腳踏實地

    崇本務實, 實實在在做好每件事; 鑽研本業, 矢志成為世界之翹楚。

    - 創造價值

    積極創新, 發揚企業核心價值觀; 永續經營, 兼顧企業長短期發展。

    - 貢獻自己

    盡情揮灑, 打造自我實現的家園; 團隊合作, 以服務之心提昇群體。

    - 服務人群

    回饋社會, 與員工股東分享利潤; 尊重生命, 增進人類生活之福祉。

    Team

    Default avatar

    Similar Jobs

    Marketing Specialist

    inline 樂排股份有限公司
    Full-timeMid-Senior level600K ~ 800K TWD/yearUpdated 11 days ago

    成長行銷經理 App Growth Marketing Manager

    Fourdesire
    Full-timeMid-Senior level45K ~ 70K TWD/monthUpdated 26 days ago

    Student Recruitment & Enrollment Manager

    AppWorks School
    Full-timeMid-Senior level50K ~ 80K TWD/monthUpdated about 1 month ago

    CakeResume Job Search

    Tens of thousands of jobs listings. Salary transparency. Accurate and instant search experience.

    CakeResume Job Search

    Find Your Dream Job

    Other Popular Jobs at 圓剛科技股份有限公司 AVerMedia Technologies, Inc.

    Creative Videographer

    Full-timeAssociate50K ~ 70K TWD/monthUpdated about 1 month ago

    Digital Marketing Data Analyst

    Full-timeMid-Senior level40K ~ 70K TWD/monthUpdated about 1 month ago