【須熟悉中國運動市場】籃球數位行銷企劃 China Digital Marketer with Planning, Content, and Ads Skillsets

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Job Description

** 目前該職務主要以中國大陸籃球及運動市場數位行銷內容為主!!**

* 須熟悉中國籃球&運動市場資訊 ( 如:籃球運動員、賽事、新聞等),且能以流利通暢的簡體語言撰寫行銷文案!!!

1. 網站與社群等數位內容企劃行銷與執行管理:
    - 服務客戶對象為大中華區及亞太區籃球及運動產業為主
    - 文字內容以繁體、簡體、英文為主
    - 社群行銷管道包含WeChat/IG/FB/LinkedIn/Etc
2. 數位媒體廣告投放、優化、及追蹤分析
   - Google 關鍵字操作
   - GA數據分析
   - FB/IG/Youtube廣告投放...等
3. 數位行銷活動規劃、溝通整合、執行與預算控管
4. 擁有文案、簡報、EDM、網站等規畫撰寫能力
5. 對數位行銷及媒體廣告有熱情者。

Work Responsibilities

  1. Content Development
    • Lead content development for promoting our basketball and general sports industry clients in China and Asia.
    • Languages: Simplified Chinese/Traditional Chinese/English / Etc.
    • Media channels: Websites/WeChat/IG/FB/LinkedIn/Etc.
    • Type: EDM/Landing Pages/Articles/Videos/Social Media Posts/Etc.
  2. Content and Community Digital Marketing and Promotions on Free Online Platforms
    • Posting and managing our global channels:Websites/WeChat/IG/FB/LinkedIn
  3. Paid Digital Marketing and Promotions on Google, Facebook, and WeChat
    • Managing paid media campaigns where needed
    • Ensuring paid media campaigns deliver results

Requirements

Must Have Experiences: If you can't prove you have these experiences, then no need to apply.

  • Experienced in creating beautiful PowerPoint decks for content planning
  • Experienced in creating content for marketing and sales purposes
  • Executed actual digital marketing projects using content and promotion on free online platforms
  • Executed actual digital marketing projects using GTM, Google Ads, Facebook Ads, or WeChat Ads
  • Managed at least one of the following social platforms: WeChat, IG, FB, LinkedIn
  • Please provide links to your work in your Resume/CV

Must Have Skills: If you can't prove you are well versed in these tools, then no need to apply.

  • Premiere or other video editing tools
  • Illustrator and Photoshop or other photo editing tools
  • Language: Must be able to read and write English.
  • PowerPoint
  • GTM, Google Ads, Facebook Ads, or WeChat Ads
  • WeChat, IG, FB, LinkedIn Platforms

Bonus:

  • Experience working with Regional or Greater China clients
  • Experience working in the Sports Industry

Hiring Process:

  1. Send Resume/CV with links with your work
  2. Invitation to face to face meeting for interview (20-40 minutes) and in person translation test (5-10 minutes)
  3. Online test after interview (30 minutes)
  4. Call backs

Personal Invitation Link

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About us


公司介紹:
Creative Venture Lab(CVL)是一所新型態精品式的數位創意廣告機構。

帶著對數位內容行銷及商業設計的專業,對於品牌及運動趨勢的滿滿熱情, 提供全方位整合行銷服務。

我們致力於提供專業的運動行銷內容規劃、品牌商業設計、網站優化, 透過無限的創意以及豐富的經驗,突破不同領域的框架, 創造「精品創意行銷」企劃專案。

Creative Venture Lab is a boutique digital marketing and creative agency. We work with a network of young creative talents from around the world to provide global brand perspective for our partners.

Team

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Deep Chen

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