** 目前該職務主要以中國大陸籃球及運動市場數位行銷內容為主!!**

* 須熟悉中國籃球&運動市場資訊 ( 如:籃球運動員、賽事、新聞等)，且能以流利通暢的簡體語言撰寫行銷文案!!!

1. 網站與社群等數位內容企劃行銷與執行管理:
    - 服務客戶對象為大中華區及亞太區籃球及運動產業為主
    - 文字內容以繁體、簡體、英文為主
    - 社群行銷管道包含WeChat/IG/FB/LinkedIn/Etc
2. 數位媒體廣告投放、優化、及追蹤分析
   - Google 關鍵字操作
   - GA數據分析
   - FB/IG/Youtube廣告投放...等
3. 數位行銷活動規劃、溝通整合、執行與預算控管
4. 擁有文案、簡報、EDM、網站等規畫撰寫能力
5. 對數位行銷及媒體廣告有熱情者。

Work Responsibilities

1. Content Development
   • Lead content development for promoting our basketball and general sports industry clients in China and Asia.
   • Languages: Simplified Chinese/Traditional Chinese/English / Etc.
   • Media channels: Websites/WeChat/IG/FB/LinkedIn/Etc.
   • Type: EDM/Landing Pages/Articles/Videos/Social Media Posts/Etc.
2. Content and Community Digital Marketing and Promotions on Free Online Platforms
   • Posting and managing our global channels:Websites/WeChat/IG/FB/LinkedIn
3. Paid Digital Marketing and Promotions on Google, Facebook, and WeChat
   • Managing paid media campaigns where needed
   • Ensuring paid media campaigns deliver results

Must Have Experiences: If you can't prove you have these experiences, then no need to apply.

• Experienced in creating beautiful PowerPoint decks for content planning
• Experienced in creating content for marketing and sales purposes
• Executed actual digital marketing projects using content and promotion on free online platforms
• Executed actual digital marketing projects using GTM, Google Ads, Facebook Ads, or WeChat Ads
• Managed at least one of the following social platforms: WeChat, IG, FB, LinkedIn
• Please provide links to your work in your Resume/CV

Must Have Skills: If you can't prove you are well versed in these tools, then no need to apply.

• Premiere or other video editing tools
• Illustrator and Photoshop or other photo editing tools
• Language: Must be able to read and write English.
• PowerPoint
• GTM, Google Ads, Facebook Ads, or WeChat Ads
• WeChat, IG, FB, LinkedIn Platforms

Bonus:

• Experience working with Regional or Greater China clients
• Experience working in the Sports Industry

Hiring Process:

1. Send Resume/CV with links with your work
2. Invitation to face to face meeting for interview (20-40 minutes) and in person translation test (5-10 minutes)
3. Online test after interview (30 minutes)
4. Call backs