Digital Marketing - Specialist

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Job Description

eMemory is looking for a Digital Marketing (Sr) Specialist to support the company’s marketing effort and the Digital Marketing Manager. The various responsibilities and project management include content creation, lead generation/analysis, digital project development, and global marketing campaigns.
The position is to report to the Digital Marketing Manager. Applicants should have a positive “can-do” attitude with an independent, self-motivated approach to their work. Strong communication skills (both verbal and written) along with the ability to work well in a small team are essential.

● Job Responsibilities:
This position works with the Digital Marketing Manager to develop and execute the marketing plans with a coherent integration of marketing tactics, online and offline activities to achieve business goals. The details include but not limited to below tasks:

1. Plan and create digital contents including newsletters, EDM, online ads, social media posts, etc. The capability of drafting press releases or editing video content is a plus.
2. Plan and execute advertising campaigns, utilizing SEO/SEM, database marketing, email, and social media.
3. Design, build, and maintain our company’s social media presence.
4. Develop and manage our brand relations with press media and trade media. Execute internal process flow for press releases.
5. Cross-department collaboration and coordination to improve the website’s UI/UX interface and create additional content.
6. Search for events and promotion packages and provide proposals including the evaluation of costs and gains and the execution plan.
7. Contribute to the overall success of the company’s marketing by identifying short and long-term issues to be addressed.
8. Quantify and report monthly performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
9. Identify trends and insights within the market, and optimize the performance of the marketing budget accordingly.
10. Brainstorm new and creative growth strategies through digital marketing.
11. Identify critical conversion and drop-off points with customers and optimize user funnels.

Requirements

  1. Minimum 2 years+ experience in digital marketing and integrated MarComm.
  2. Bachelor’s or Master’s degree in either marketing/business or engineering disciplines.
  3. Excellent communication skills, with fluency in both Mandarin and English.
  4. Excellent copy-writer in both English and Chinese.
  5. A strategic thinker with excellent analytical skills. Has the ability to identify cross-functional issues, derive plans, and resolve problems independently.
  6. Highly organized with the ability to manage multiple projects while meeting deadlines.
  7. Proven ability to work in a fast-paced, dynamic and deadline-oriented environment.
  8. Proficient in MS Office is essential, and capability of using Adobe Illustrator (.ai) and Premiere (film editing) would be a plus .
  9. Experience with China environment and social media platforms would be a plus.
  10. Experience with the semiconductor sector would be preferred.

Others:

  1. 優秀的文案編寫能力
  2. 熟悉Adob​​e Illustrator和 Premiere尤佳
  3. 有半導體產業相關經驗者尤佳
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40,000+ TWD / month
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About us

力旺電子公司成立於 2000 年 9 月,為國內自有專利的嵌入式非揮發性記憶體矽智材設計公司,致力於嵌入式非揮發性記憶體矽智材晶片技術開發、應用及各種控制晶片。由於資訊時代來臨,IC 設計之產業前景看好,力旺電子由一群有理想抱負的專業人才組成,主要團隊人員為來自國內外一流大學之畢業生,工作團隊具備優異的專業技術能力及相關工作經驗,擁有多項嵌入式非揮發性記憶體矽智材專利之技術。 

董事長 徐清祥 博士是國際知名非揮發性記憶體會議之技術委員,曾任清華大學電子所所長,目前有超過六十篇之專利申請中,其中超過三十篇之專利已取得;1990年首開始從事嵌入式非揮發性記憶體矽智材研究,並於1992年首先提出P-型通道嵌入式非揮發性記憶體矽智材;1997及1999年連續二年獲得國科會傑出研究獎。 

公司目前與國內知名半導體公司合作,共同開發高密度之嵌入式非揮發性記憶體矽智材技術、IP 及產品。在邁向二十一世紀的將來,本公司團隊將以自有嵌入式非揮發性記憶體矽智材之智慧財產權、專業之技術能力及研發創新挑戰的精神,在國際競爭舞台上佔有一席之地,同時以優厚的員工福利,人性化管理來凝聚公司同仁的向心力,大家共同攜手走向未來的目標。


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