Brand & Community Manager

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Job Description

Lumina is hiring a Brand & Community Manager to help grow our direct-to-customer business. We're looking to continue the momentum from our 10M+ NTD Indiegogo campaign and continue to $10 USD million in revenue by Q2 2022.

As the Brand & Community Manager, you will work with a cross-functional team to promote Lumina's webcam product and establish a world-class brand. This is an aggressive, fast-paced role reporting directly to the Head of Marketing.

Responsibilities:

  • Position our brand with clear, concise value propositions
  • Define consumer market segments and create go-to-market strategies for each
  • Collaborate with influencers in different geographies around the world
  • Secure positive placements on prominent news outlets and product review outlets
  • Build a world-class community of passionate, engaged customers
  • Collaborate with our globally distributed marketing and product teams

Requirements

  • 3+ years experience in community and brand marketing
  • 3+ years experience in e-commerce or consumer hardware
  • Experience developing a go-to-market strategy for a new product
  • Experience marketing to customers in the United States and around the world
  • Interest in working at an ambitious fast-growing startup
  • Excellent speaking and written English

Interview process

Interested?

If you think any of the above positions sound like a good fit to you, please email your resume to [email protected] to and follow the below required format to help us stay organized.

  • Subject Line: [Apply] Position Name - Your Name
  • Please Include:
    • Links to / GitHub / Portfolios / Linkedin (whatever best showcases your work
    • How you came across Lumina / this position
    • What you are looking for in this new position/team
  • We’ll do our best to reach out within 48 hours, but as we experience high volumes of applicants it may take up to 7 working days for a response. Thanks!!
1
65K ~ 90K TWD/month
Managing staff numbers: not specified
Partial Remote Work

Personal Invitation Link

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Lumina 光米科技

Taipei, Taiwan

About us

Lumina builds AI webcams. We launched a 15M+ NTD ($500k USD) campaign in just 2 weeks and will surpass $2M+ USD in revenue before 2022. 

We are an internationally distributed team, with our HQ in Taipei, Taiwan. Our founders are from strong backgrounds like MIT, UC Berkeley, Y Combinator, 500 startups, etc. They have grown companies to 300 people and $100M+ USD in revenue.

Join our high-performing core team, and work directly with the founders.

Team

Yuan Wang
Default avatar
Sherry Weng

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