Job Description

We are looking for a talented Digital Marketer who is passionate about gaming and pc hardware, and love to know, learn, share, and discuss new digital trends and tools with team members. The ideal candidate also knows what it takes to grow, engage, and retain an online community, and help convert them into leads, customers, active fans, and advocates of our company.

The role will be creating and executing a series of digital programs and campaigns, manage the database marketing, nurturing campaign, and work closely with related teams as well as local marketing across the world.

【YOUR DAY MIGHT INCLUDE】
- Convey the advertising creative and product information into impactful interactive global campaigns
- Implement global digital campaigns on new product launches and pillar products
- Conceptualize and develop strategies and execute plans for our social media platforms and digital marketing campaigns. Include social media outreach, social media monitoring, media planning, influencer engagement, video and content production, analytics and execution of microsites and official site.
- Plan, execute and test effective email campaigns to improve demand generation and nurture communications
- Analyze brand’s and competitors’ digital/CRM activity to make recommendations to management
- Collaborate with internal team to manage the database and segmentation strategy and create online marketing event campaigns and trace the ROI.
- Drive success for digital marketing efforts through SEO, SEM, web analytics, social media monitoring, and demand generation programs
- Develop project plans, including goals, messaging, call to action, and distribution channels for lead generation
- Interact efficiently with other departments (community managers, sales, designers, product marketing team, field marketers...)
- Manage project budgets, forecast, track, measure and report campaign effectiveness metrics and overall ROI of all digital marketing campaigns to internal stakeholders


Requirements

【BASIC QUALIFICATIONS】 - 2+ years in the digital marketing field or social media, content creation relationships. - Proven success managing complex and multi-faceted, measurable with a demonstrated ability to drive marketing programs to ROI metrics - Demonstrated success in scalable online programs and campaigns, from planning to executive and reporting - Ability to work independently and autonomously. - Bachelor's degree in business, marketing, technology, or relevant field of study. - Passion for Marketing Technology & Data/Analytics - Must be fluent in oral and written English and Chinese. 【PREFERRED QUALIFICATIONS】 - Passionate about gaming and pc hardware - Storytelling capabilities that effectively move specific audiences to action. - Skilled in blogging, writing, SEO, visual content. - Experience working in a fast-paced and highly cross-functional organization with a fluid ability to operate successfully in a rapidly changing, ambiguous and undefined environment - Self-motivated to work proactively on tasks - Great team player - Accomplished range of skills from high-level strategic thinking to creative and execution - Proven knowledge of digital marketing tools preferred such as Hootsuite, Mailchimp, PPC platform. - Photoshop and online analytics packages

Salary

30K ~ 50K TWD/month

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GIGABYTE 技嘉科技股份有限公司

新北市新店區寶強路6號

About us

嗨! 我是GIGABYTE! 創新科技佔據我的左腦、美化人生佔據我的右腦,每天持續思考、運轉創新能量,使我成為全球主機板及顯示卡領導品牌,並獲得許多國際獎項的肯定。 1986年從一片主機板開始,GIGABYTE 逐步拓展到顯示卡、電腦周邊產品、筆電等電腦硬體設備,並積極布局電競、雲端、物聯網產業。目前,有八千名員工為全球消費者服務,如果你對生活充滿好奇、對解決問題充滿熱情,歡迎你加入,一起和全球優秀的人才攜手打造令人驚豔的產品,讓人們的生活更美好。 GIGABYTE 非常重視人才,提倡健康快樂的工作與生活環境、重視人才發展學習及人性化管理。身為國際企業的一員,我們落實企業回饋社會理念,長期推動科技教育、創新、藝術人文、關懷弱勢等活動,並引導同仁參與志願服務工作,歡迎你一起參與,讓世界更美好。

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