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【iKala Cloud】資深行銷專員 Senior Marketing Specialist

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Job updated about 2 years ago

Job Description

【Responsibilities】
This senior marketing specialist will be responsible for creating product content and marketing collaterals and organizing online and offline events. S/he will be responsible for all marketing activities to achieve marketing goals such as leads, organic traffic, and share of voice (SOV). S/he will co-work closely with sales, RD, PM, and Googlers to ensure our product marketing strategy is aligned with our business objectives.

【Responsibilities】
1. Responsible for planning and executing product marketing strategy to drive users acquisition and conversion rate and ultimately accountable for marketing KPIs.
2. Develop product messaging that differentiates from others in the market.
3. Create product content such as product pages, customer success stories, blog posts, e-newsletters, brochures, trend report, industrial eBook, whitepapers, PR, sales kits, videos etc..
4. Organize and support online & offline events and all the related programs.
5. Craft compelling messages across marketing channels such as websites, EDM, Google, Facebook, LinkedIn, Line, media etc..
6. Work closely with the agency to conduct A/B testing, optimize campaign performance and ensure campaigns will meet targets.
7. Report to Marketing Manager to ensure product marketing strategy is aligned with company objectives and messaging priorities.

Requirements

【Requirements】 
1. 3-6 years' experience in product marketing relevant functions.
2. Experience in product strategy and content planning in IT companies.
3. Proven track record of all marketing campaigns, and assess against goals.
4. Experience in B2B marketing position.
5. Strategic thinking, self-motivated, proactive, open-minded, and with team spirit.
6. Must be fluent in English.


【Pluses】
1. Background in marketing or business administration field.
2. Experience in cloud or SaaS solutions is a plus.  
3. Experience in using Google Analytics, MailChimp, WordPress, SEO tools,
4. Google/Facebook Ads, and Line.

More Info>>>https://ikala.tv

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Regular earnings reach NT$40,000
Optional Remote Work
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About us

【Empower Your Business with AI】

iKala 是一間跨國的 AI 公司,使命是「AI 賦能」,讓我們的客戶能夠以 AI 為核心來達成事業轉型、加速、及創造新商業模式的目標。iKala 提供以 AI 驅動的數位轉型及數據行銷整體解決方案,旗下有 iKala Cloud 及 iKala MarTech 等雲端及新零售服務與產品,服務超過 800 家企業及 40,000 家亞太品牌廣告用戶,其中包含多家財星 500 大企業,服務範圍跨越 6 個國家 (台灣、新加坡、泰國、日本、香港、馬來西亞) 及超過 12 種產業,且同時是 Google, Amazon, Meta 等世界頂尖科技公司的官方合作夥伴。iKala 以顧客為念,我們不斷提升服務品質及投資創新研發,致力於為顧客創造更多的價值。

【實現有意義的願景、從事全球規模的開創性專案】

AI+大數據 + 雲端+網紅行銷科技,iKala 的產品是全球最熱門的話題和未來趨勢,加入 iKala 就是進入領先的產業和科技公司,與世界接軌不會被時代淘汰。

【以文化為基礎運作,感受「自由與責任」的工作環境】

iKala 有彈性自由的文化,讓團隊自主安排在家或辦公室工作的混合模式,我們自詡為擁有高度執行力的團隊,一起達成目標及打造世界級的產品。

【政府認可的 AI 國家代表隊,妳/你不是一個遠端辦公室的小螺絲釘】

iKala 擁有充沛的公司資源,是一個具備彈性、速度、及創新的扁平化組織,讓優秀的你更容易一展長才,非常適合聰明有想法的職場新鮮人,不用擔心好想法被埋沒。

【兼顧公司發展及個人成長,重視個人職涯指導】

從新人訓練、主管訓練到內外部訓練,iKala 給予員工充足的學習資源,更有 1:1, L&D 人才管理制度,讓員工隨時檢視自我和互相回饋,達成目標的同時,也獲得個人成長。

(小聲講:我們的辦公室很漂亮,360 度環景鳥瞰市中心)


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