Shoplus is a one-dashboard AI-powered service tailored to meet social sellers’ needs. Featured with AI chatbot, Shoplus sorts out all fragmented order, payment, and logistic processes that once consumed merchants a great portion of time and energy. The ultimate version of Shoplus, in our vision, should fulfill every sellers’ every single last-mile need at scale.
We are seeking a Product Marketing Manager in Shoplus HQ, Taipei, Taiwan, to act as the chief product advocate in taking Shoplus.me to market. By working with the product and management team in HQ, clearly articulating the value proposition delivered through innovative and compelling deliverables of messaging, marketing collateral, sales material, and thought leadership content.
- Responsible for positioning/messaging, content, and programs to commercialize our products and new features.
- Partner with regional marketing members in Shoplus operating markets, including - Thailand and Philippine to implement marketing activities.
- Core metrics will include lead and upsell goals, feature adoption, and the satisfaction of our Sales and Product colleagues.
- A digital marketing leader with experience in SaaS SMB product digital marketing specializing in digital lead acquisition, post-lead funnel optimization, revenue generation, and conversion rate optimization.
- Fluent or native in English, speaking one of any SEA region languages e.g Thai, Tagalog, Malay or Vietnamese is a plus.
- Product Expert: Develop a strong understanding of our product and be familiar with how it works with the rest of the related tech stack (Facebook, Instagram, WhatsApp, eCommerce software).
- Customer Expert and Champion: Know the needs, buyer journey, language and overall mindset of the SMB customer segment and turn those insights into messages and programs that resonate.
- Data and Insights: In collaboration with the analyst team, develop a strong focus on analyzing the data around the business (funnel metrics, test results, sales process insights from Salesforce or Highspot, customer research). Collaborate with the Customer Insights leader on the research required for our SMB segment.
- 3-5 years experience in a product marketing role for a B2B SaaS company.
- Experience marketing to small businesses, a portfolio of high-quality SMB-targeted collateral that demonstrates your ability to write and deliver effective content.
- Familiar with the setting of working with multi-national teams.
iKala 是一間跨國的 AI 公司，使命是「AI 賦能」，讓我們的客戶能夠以 AI 為核心來達成事業轉型、加速、及創造新商業模式的目標。iKala 提供以 AI 驅動的數位轉型及數據行銷整體解決方案，旗下有 iKala Cloud 及 iKala Commerce 等雲端及新零售服務與產品，服務超過 400 家企業及 15,000 家廣告主及品牌主，其中包含多家財星 500 大企業，服務範圍跨越 7 個國家 (新加坡、台灣、日本、香港、越南、泰國、菲律賓) 及超過 12 種產業。iKala 以顧客為念，我們不斷提升服務品質及投資創新研發，致力於為顧客創造更多的價值。iKala 同時是 Google 及 Facebook 的合作夥伴。
iKala's mission is to "enable AI competencies" of enterprises, to increase their customer acquisition capability and customer lifetime value, by providing AI-driven digital transformation and data-driven marketing solutions. More than 400 enterprises across 12 industries, along with 15,000+ advertisers, including Fortune 500 companies, have used iKala's technology to transform their business, reach and sell to their customers with AI. iKala is proudly recognized as "Google Technology Partner", "Google Cloud Premier Partner", and "Facebook Marketing Partner". iKala is operating in Taiwan, Singapore, Japan, Hong Kong, Philippines, Thailand and Vietnam. As a customer-centric company, we are dedicated to creating more value for enterprises by continuously investing in our services and innovation.
「自由與責任」是 iKala 的核心價值。我們強調自由的風氣，同時要求每位同仁承擔起責任，期許自己成為一家對社會有意義及有益的公司。我們相信以人為本的 AI，認為 AI 應該以增強人類的能力為目的。AI 必須促進人類社會的平等，以及我們必須認真引導 AI 的發展、使全人類獲益。iKala 將一直致力於透過 AI 產品，來使人們的生活更輕鬆、更美好、幫助人們更有效地完成任務，為生活中的美好事物騰出時間。
"Freedom and responsibility" is the core value of iKala. We let the wind of freedom blow, while assuming the responsibility to be a purposeful and benevolent company to the society. We believe in Human-Centered AI (HAI), in that AI should be an augmentation to humans. AI should help foster the fairness and equality of humanity, and its advancement should be carefully guided for the greater good. We, iKala, are dedicated to making people's lives easier and better by crafting AI products, help people complete their tasks more efficiently, and spare their time for wonderful things in their lives.