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[KKBOX] Performance Marketing Assistant Manager

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Job Description

Please submit your application via KKCompany Careers, only online application will be considered.

Full of curiosity and courage to explore and dream. Born to be a music lover with the knowledge of different music genres. The ambition to promote and optimize Taiwanese music industry. Professional content curation skills and marketing strategic thinking. Cutting edge thinking and insight about the society and industry. Desire to dig more new voices and new ideas with KKBOX service to nourish and accelerate the growth of the new generation in the music scene.

Responsibilities:
  • Promote key product features to gain awareness and usage.
  • Develop and execute creative marketing/ member engagement campaigns to acquire new users and win-back sleep/ snooze users.
  • Initiate loyalty program to retain users and increase stickiness and usage.
  • Optimize user experience/ journey via identifying critical user breakpoints.
  • Obtain customer insights from qualitative and quantitative research, including interviews, surveys and user behavior analysis.
  • Collaborate with product, design, business insight teams, and related partners to implement marketing projects.

Requirements

Requirements:
  • 3+ years experience in Marketing.
  • Experience in digital marketing planning & execution.
  • Strong communication and project management skills.
  • Data oriented and open-minded.
  • Proven track record of a critical thinker with a growth mindset.
  • Familiar with MarTech concept, social media tools.
Preferred Qualifications:
  • Experience in Product Marketing or Performance Marketing.
  • Knowledge of digital tracking/ communication solutions, such as CDP/ DMP applications and user tagging concepts.
  • Proactive and creative thinking.
  • Sense of curiosity and humor.
  • Take ownership and be goal-oriented.
  • Music lover and Podcast user.

*** The salary range is for reference and the actual salary will be further discussed with the candidate***

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1
3 years of experience required
750,000 ~ 1,260,000 TWD / year
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About us

頂尖跨國科技集團科科科技(KKCompany Technologies)為軟體服務領航者,以「多媒體串流、數位雲端、AI 應用」為技術與事業發展核心,致力於為客戶創造價值。

科科科技相信「Innovation Made Simple」,科技能為各個產業所面臨的難題帶來解答。成立 20 年,集團旗下包含音樂串流 KKBOX、多媒體科技 BlendVision、雲端智慧 Going Cloud 等自有產品品牌。創立全球第一個合法音樂串流平台(KKBOX),運用領先的多媒體影音串流技術為用戶創造美好體驗。藉由自有品牌與服務國際大型企業客戶,累積海量數據與不斷進化的分析能力,以及豐富的品牌營運等經驗,協助企業成功推動數位轉型。服務超過千萬消費者,企業客戶遍佈全亞洲,涵蓋電信、影音媒體、線上教育、運動健身、智慧零售等不同領域產業。

科科科技集團在東京、新加坡、台北、高雄、香港等地設有辦公室,擁有超過 500 位同仁。

Multinational technology group KKCompany Technologies is a pioneer in the field of software services. The company is dedicated to creating values for customers with core businesses of multimedia technologies, digital cloud, and AI applications.

At KKCompany, we believe “Innovation Made Simple,” and technology is the answer to the struggles faced by every industry. Since its establishment two decades ago, KKCompany has expanded its portfolio, including KKBOX, BlendVision and Going Cloud. KKBOX is the world’s first platform bringing legal music streaming service to the public. It utilizes state-of-the-art streaming technology to enable excellent user experience. Our flagship brands and a base of international clients enable us to accumulate extensive data and advance analytical capabilities. The strengths along with our abundant experience in brand management help businesses achieve digital transformation successfully. We serve over tens of millions of consumers and enterprise clients in Asia cross a broad spectrum of industries such as telecommunication, multimedia, online education, fitness, smart retail and more.

KKCompany now has over 500 employees across offices in Tokyo, Singapore, Taipei, Kaohsiung, and Hong Kong.


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