About Playsee

Playsee brings people closer.

Founded in 2020, with over 3 billion engagement, and 30 million users, Playsee is ranked as the Top 2 short video social media app in the US, and top 10 on Google Play in countries such as Italy, Spain and UK.

Playsee is the leading location-based social media platform that is changing the way people engage with their surroundings. We invite users to share real-life experiences in their area. Our purpose and mission is to build lasting connectivity in the local community.

We are a fast-paced startup with ambitious, talented, and driven colleagues. If you are looking to grow as a professional and individual, this is the place for you!


Job Description

As a Product Marketing Specialist, you will tap into the mind of consumers, understand their problems and design a user-focused approach. You will also have the opportunity to oversee all aspects of the project, from monitoring implementation, quality control and end-result report generation and analysis.

What you will do:
1. Plan and execute digital marketing strategies including ASO/SEO/SEM, marketing database, social media strategies.
2. Strong understanding of the product and sensitivity to user pain points
3. Manage outward communications relevant to our brand and product, including written and visual presentations
4. Measure and report performance of organic growth, marketing initiatives, and assess against goals (ROI and KPIs)
5. Conduct marketing research, analyze and evaluate data and provide actionable solutions
6. Work cross-functionally to track product schedule and deadlines, proactively identifying and resolving issues
7. Collaborate with partners to bring products to market together successfully as a company.
8. Understand and stay current on tech industry trends, competitive landscape and internal product developments
9. Support daily operations and perform ad-hoc projects as directed
10. Support the development of long-term organizational strategy