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Senior Social Media Specialist

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Job Description

About the company

Blockchain technology is one of the most prominent technologies in recent years, combining cryptography, decentralized systems, VMs, etc. to provide a decentralized trust system.

There are many projects around the world applying blockchain technology in different fields (finance, gaming, education, healthcare, etc.) to provide more efficient solutions. However, blockchain applications are still struggling to enter the mainstream market, and one of the biggest obstacles is the complicated/cumbersome user experience.

Blocto is the world's most user-friendly blockchain application portal and developer tool, which significantly simplifies the user experience and reduces barriers to entry, enabling the public to easily use blockchain applications and enjoy the value of blockchain.

At Blocto, our mission is to empower and improve society through the power of blockchain. Our products offer the most user-friendly and seamless experience and make this exciting new frontier accessible for anyone.

We are looking for candidates with passion in crypto industry and experience in growth marketing, ideally with full stack marketing skill set. The successful candidate will be flexible and comfortable with market fluctuation, and proactive in learning and growing.

Responsibilities

  • Develop and execute social media strategies that align with company goals and objectives and assist in exploring new social channels and strategies for user acquisition growth
  • Create and manage social media calendars and content for multiple platforms
  • Monitor and analyze social media performance, providing regular reporting and insights
  • Stay up-to-date with social media trends and best practices, making recommendations for improvements
  • Analyze social media landscape to supply actionable insight (in real-time) to both the social and greater marketing team with hot topics, breaking news, sentiment/market observations.
  • Build and maintain relationships with social media influencers and brand ambassadors
  • Mentor junior social media team members

Requirements

  • Bachelor's degree in marketing, communications, or a related field
  • 5+ years of experience in social media management, with a proven track record of delivering results
  • Strong understanding of social media platforms and their respective audiences
  • Experience in developing and executing social media campaigns across multiple platforms
  • Excellent communication and creative writing skills
  • Strong analytical skills, with the ability to interpret data and provide recommendations for improvements
  • Ability to multitask and prioritize in a fast-paced environment
  • Experience in managing and mentoring team members


Interview Process

  1. Resume screening
  2. Interview
    1. 1st Round
      1. HR - (15 min)
      2. Marketing/Community - Blockchain Knowledge and MKT experience (30 min)
    2. 2nd Round
      1. MKT Director - MKT experience and culture fit (30 min)
      2. COO - market sense & culture fit (30 min)
      3. CEO - dev community experience and blockchain knowledge (30 min)
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5 years of experience required
600,000 ~ 900,000 TWD / year
Partial Remote Work
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Logo of portto 門戶科技 | Blocto.

About us

portto 致力於改進區塊鏈應用的使用體驗,成為使用者進入去中心化世界的入口。

近幾年區塊鏈技術及衍生應用蓬勃發展,但尚未能被社會大眾廣泛使用、進入主流市場,其中最關鍵的問題是:區塊鏈應用的操作介面及使用者體驗非常原始、粗糙。使用者如果要使用區塊鏈應用,必須先了解非對稱加密、密鑰助記詞、智能合約、鏈上交易、Gas 價格與 Gas 上限⋯⋯等技術原理,是極高的進入障礙。

portto 團隊擁有豐富的區塊鏈產業知識和經驗,結合對產品品質的堅持,重新設計區塊鏈應用該有的樣貌,追求極致使用者體驗,目標讓所有人都能簡單輕鬆地使用區塊鏈應用。如此,區塊鏈技術才能真正走入你我的生活,而不再只是投機或炒作的噱頭。

目前 portto 正在開發面向主流市場的區塊鏈應用瀏覽器,目標市場除了台灣之外,預計推向歐美與日本。結合最新技術和精巧的 UX 設計,將帶給使用者耳目一新的感受。歡迎你加入 portto,和我們一起構築五年、十年後的網路世界!

CNN、MotoGP都來使用!提供加密錢包服務的portto與DapperLabs合作,開啟NFT交易新篇章


Team

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Co-founder & CEO
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Co-founder & COO
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Marketing Manager
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Senior UI/UX Designer
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VP of Engineering
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BD Director