【資深 CRM 專員】CRM & Loyalty Sr. Specialist

POSITIVE GRID 佳格數位科技有限公司 work environment photoPOSITIVE GRID 佳格數位科技有限公司 work environment photoPOSITIVE GRID 佳格數位科技有限公司 work environment photoPOSITIVE GRID 佳格數位科技有限公司 work environment photoPOSITIVE GRID 佳格數位科技有限公司 work environment photo

Job Description

【Who We Are】

As a progressive D2C music tech company we create cutting-edge products that disrupt the norm and inspire music creation worldwide. With top-selling products that help our customers to fulfill their creative passion, we’re revolutionizing the way people make music.

【About the Role】

We are looking for a CRM and Loyalty Planner to play a key role in delivering our CRM plan and targeted campaigns. The ideal candidate will have a solid background in Loyalty, CRM and marketing plan and will be the planner and owner of our CRM Campaigns and Loyalty program. We expect the role to play a key part in forming our customer plan to be carefully targeted and executed in an engaging manner within the highest quality standards and fit to the brand.


【What You Will Do】

  • Manage the design and execution of customer loyalty & rewards programs based on CRM segmentations while looking for opportunities to strategically develop and grow.
  • Plan and execute different customer journeys in regards to the strategic target for each of the segments defined to improve customer data capture and grow customer database and optimize customer retention, engagement, AOV and Customer LifeTimeValue.
  • Design, Implement and delivery of member acquisition, loyalty, retention, activation and win-back programs. Work closely with channel owners (eg. email marketing) to optimize the metrics and meet the required KPIs.
  • Work with the CDP Marketing Engineer and Data team to deep dive into the CDP platform to glean insights that can be applied to drive the business.
  • Support marketing objectives to create a consistent brand experience across all channels.
  • Stay updated on CRM and customer loyalty best practices.

Requirements

【What You Need】

  • A BSc degree in marketing, information technology, business administration, or any other related field.
  • 5+ years experience in a successful CRM function (ideal industry backgrounds include: ecommerce, OTT industry, web app industry)
  • Strong experience of planning, executing and delivering marketing campaigns.
  • A data driven profile who is also commercially minded, with strong analytical skills. Experience creating dashboards for metrics reporting.
  • Experience in digital marketing & CRM planning.
  • Substantial knowledge in CRM segmentation, campaign management, direct marketing, and database marketing.
  • Strong project management skills.
  • Excellent English communication skills verbally and in written.
  • Experience with creating presentations to articulate strategy and performance.
  • Customer-service driven, ability to work in a fast-paced environment with ease, be self-motivated and proactive, have an insatiable thirst for knowledge, have critical attention to detail, be able to prioritize and meet deadlines.

【What We Offer】

  • Opportunity to collaborate with talented international teams.
  • Inclusive and diverse work environment.
  • Huge room in growth for someone eager to grow within a fast-paced, agile-driven global brand.
1
60K ~ 80K TWD/month
Optional Remote Work

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POSITIVE GRID 佳格數位科技有限公司

台北市中山區長春路 176 號 11 樓

About us

厭倦傳統無趣的管理文化?
想要有舞台發揮自己的創意跟挑戰自己的極限?
想要做出讓自己都覺得驚豔的產品?
我們在找 A PLAYER! 我們把聰明的人聚在一起,做出最好的產品。

Positive Grid 聚集了一群熱愛音樂的人,希望以領先業界的音訊處理技術和不斷創新的精神,改變過往樂手做音樂的習慣.我們最初開發的軟體,讓輕便的電腦、平板、甚至是手機,可以取代笨重的實體音箱。
2016 年,我們邁向硬體產品,推出 BIAS HEAD、Pedal 系列等產品,未來更期許能夠透過科技技術將軟體、硬體整合,搭配雲端技術,給樂手們更高品質、多元的音樂體驗。

Team

Positive Grid

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