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【市場分析經理】Marketing Analytics (Customer Insight) Manager

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Job updated almost 4 years ago

Job Description

【你會在 Positive Grid 做些什麼】

在 Positive Grid 將負責跨團隊溝通並解決市場以及商業上的問題,進行市場研究與洞察,更精準的執行下一步。你將會透過數位工具以及客戶管理的系統與內部產品研發團隊、投廣團隊等 stakeholder 針對音樂的 domain knowledge 進行溝通與討論,將討論內容淬煉成問項,執行質化分析與使用者訪談。

- 與市場、產品研發團隊透過數據評估,定位潛在客戶需求。
- 熟悉以數位的方法做質化量化分析。
- 透過 CRM 系統找出行銷機會點。
- 搜集數據並找出 insight,並且能視覺化呈現。
- 分析數據以提供優化廣告 / 媒體效果的策略。
- 擅長市場調研,競品分析以及尋找用戶痛點。

Requirements

【我們需要這樣的你】

- 2 年以上的用戶調研或市場分析經驗。
- 1 年以上品牌 in house 或者乙方 account manager 經驗。
- 擅長數據分析與統計。
- 熟悉 GA, Alexa, Tableau, Looker, Hotjar 等工具佳。
- 具備remote focus group、問卷設計、訪談經驗尤佳。
- 有管理數位廣告經驗佳。
- 具有電子商務經驗佳。
- 能提供實際 market research 案例佳。
- 能夠適應快速、不斷變化的工作環境。
- 能夠配合跨時區合作。
- 英語聽說讀寫能力優。
- 有 consumer behavior 學術背景或經驗佳。

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Logo of POSITIVE GRID 佳格數位科技有限公司.

About us

Positive Grid: Dancing with the Future of Music Technology

Music knows no boundaries, and when it meets cutting-edge technology, its charm and influence magnify. Positive Grid isn’t just a messenger of music; we're pioneers of music technology. If you're brimming with enthusiasm for both music and technology, then Positive Grid is undeniably your dream stage.

Here, we have a top-tier team of global music technology engineers dedicated to developing world-class intelligent music devices. We are constantly innovating, developing leading smart instrument applications, and breaking new grounds in the realm of music technology. Our pursuit is not just about technological innovation; we aim to lead the tide of music tech products.

At Positive Grid, you'll work with the crème de la crème of the industry, experience the perfect fusion of music and technology, and have the opportunity to participate in constructing a music platform designed by engineers for engineers. This is a place where you can challenge yourself and realize your dreams in the music tech domain.

We are more than just engineers; we are musical heroes. Here, every member is a rock star in this field. Positive Grid has assembled Taiwan's premier music tech engineering team, and now, we're actively seeking more exceptional talents to co-write the new chapter of music technology.

The spirit of Positive Grid is encapsulated in our slogan: "Empowering engineers to redefine the music experience." Whether you're a musician or an engineer, if you have the passion, you will find your stage at Positive Grid.

So, what are you waiting for? Join Positive Grid, collaborate with us to shape the future of music technology, and experience the epitome of engineering innovation intertwined with musical creativity. Here, every idea and inspiration has the potential to change the world.



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