Job brief
We are looking for a online marketing optimiser to run campaigns and monitor paid search budgets. In this role, you should have deep understanding of search engine marketing (SEM) including search engine optimization (SEO) principles. You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
Responsibilities
• Develop effective paid search strategies
• Launch and optimize various PPC campaigns
• Oversee accounts on search platforms (e.g. Google AdWords, Bing, Facebook)
• Conduct keyword research, selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management to track performance
• Write attractive and concise copy for advertisement
• Suggest and develop new campaigns across multiple channels
• Keep up with current trend for PPC and SEM techniques.
PRO360 由達人網科技股份有限公司所經營,自2017年1月在台灣正式上線PRO360,至今已吸引超過 1,000,000位會員註冊,開設 400種以上的專業服務項目,每月案件媒合數超過16萬筆,創造每月上億元的商機。
這種連結「消費者需求」及「專業廠商」的業務模式,從歐美一路席捲到亞洲,不僅迎合了現代人期望更有彈性的工作生活方式,也滿足了許多創業、接案者在開拓新客源上的需求,十分鐘就能找到對的客戶。