Digital Marketing Optimiser

Updated environ 2 mois agoMarketing / Advertising » Marketer

Description du Travail

Job brief

We are looking for a online marketing optimiser to run campaigns and monitor paid search budgets. In this role, you should have deep understanding of search engine marketing (SEM) including search engine optimization (SEO) principles.  You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Develop effective paid search strategies
Launch and optimize various PPC campaigns
Oversee accounts on search platforms (e.g. Google AdWords, Bing, Facebook)
Conduct keyword research, selection and audience targeting
Monitor budget and adjust bids to gain better ROI
Track KPIs to assess performance and pinpoint issues
Produce reports for management to track performance 
Write attractive and concise copy for advertisement
Suggest and develop new campaigns across multiple channels
Keep up with current trend for PPC and SEM techniques. 

Profil demandé

• Proven experience as a digital advertising expert
• Experience in data analysis and reporting
• Knowledge of SEO and digital marketing concepts
• Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
• Working knowledge of analytics tools (Google Analytics, PowerBI etc.)
• Proficient in Gmail, Google Doc, Google Sheets, Google Slides
• Excellent communication skills
• Analytical thinking with strong math skills
• BS in Marketing, Digital Media or a related field
• AdWords / Google Analytics Certification is a plus

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À propos de nous

PRO360 由美商塗鴉科技所經營,總部創立在 San Diego,自2017年1月在台灣正式上線PRO360,至今已吸引超過 1,000,000位會員註冊,開設 400種以上的專業服務項目,每月案件媒合數超過16萬筆,創造每月上億元的商機。




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