As a Marketing Specialist, you will be in charge of one or a few regions - with the objective of increasing the awareness and adoption of Synology’s solutions. You will need to develop marketing strategies. You will use all types of marketing tactics and communication tools to build the reputation of Synology and its products and to promote goodwill. Responsibilities include:

Brand Awareness
1. Build and maintain relationships with KOLs and media contacts, as well as proactively pitch targeted media outlets and KOLs.
2. Foster community relations through press conferences, briefings, campaigns, and events.
3. Leverage digital marketing tools to increase brand awareness.

Marketing Plan
1. Develop and execute marketing plan.
2. Define marketing program objectives, target audiences, tactics, creative deliverables, and ROI measurement.
3. Interview clients to develop, write, and edit case studies and other marketing materials.
4. Liaise with PR agencies, event/advertising agencies, and third parties to implement the plan.