Job Description

As a product marketing specialist, you will be in charge of one of Synology’s business solutions — with the objective of making it successful in terms of awareness and adoption. You act as a two-way bridge between your product and the market: by developing a clear strategy and mobilize all available resources when a product goes to market, and by bringing customer and market insights back to research and development to ensure the best product/market fit. Responsibilities include:

1. Go-to-Market Strategies: define product positioning and messaging, and develop key strategies towards customer acquisition and market share.

2. Product Launch: create launch plans, set objectives and key results, and coordinate with global sales, marketing, and support teams for effective execution. Ensure that successful experience can be replicated on a larger scale.

3. Sales Enablement: deliver high-quality training, sales kit, competitor analysis, and other required content to global sales teams, getting them on board and ready to promote your product. Assist them in planning and securing key projects.

4. Market Intelligence: be an expert of your product, market, and competition. Follow technology and market trends closely, analyze customer feedback systematically, and always be sensitive to potential opportunities or gaps between a product and its market.

5. Evangelist: build a strong narrative of what a product is created to change, why this is important, and where it will go. Be the spokesperson of your product to users, channel partners, media, and other stakeholders.

Requirements

1. At least 1 year of experience in the tech industry. Proven ability to acquire and apply the knowledge of new technologies quickly and independently. 2. A proactive, “whatever it takes” mindset — always think about what else can be done to increase a product’s influence, and take the initiative to make that happen. 3. Strong technical and business acumen. Able to grasp complex concepts, perform in-depth data analysis and market research, and derive actionable recommendations that are in line with the objectives. 4. Fluent in English. Great public speaking skills to motivate and convince stakeholders in and outside of the company. 5. Able to travel 15% of the time, including overseas.

Salary

40K+ TWD/month

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群暉科技 Synology Inc.  work environment photo群暉科技 Synology Inc.  work environment photo群暉科技 Synology Inc.  work environment photo群暉科技 Synology Inc.  work environment photo群暉科技 Synology Inc.  work environment photo

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群暉科技 Synology Inc.

新北市板橋區遠東路1號9樓

About us

Synology 創立於西元 2000 年,專注研發網路儲存伺服器 (NAS)、路由器以及網路監控儲存裝置 (NVR) 的各種應用,致力於創造各種資料的無限可能性,我們深信資料是客戶最珍貴的資產,可及時存取的同時,更要確保安全隱私。 Synology 從 2004 年推出第一台 NAS 以來,於全世界已經銷售了超過 500 萬台 NAS,在家用與專業使用者市場傲視群雄。Synology 整合硬體與軟體的優勢,打造資料儲存的平台,同時也在 2017 年跨足公有雲領域,建立屬於我們的資料中心,並提供 Synology 用戶專屬的 C2 Backup 公有雲備份服務。

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