Donny Aditya

Product Specialist

A native Indonesian, data enthusiast, experienced product localization and operations professional. Proficient in English and Mandarin Chinese. Helping internet companies expand mobile apps' market and perform data annotations of Artificial Intelligence (AI) projects. Ability to conduct market research & analysis, establish inter-organizational relationships, project management, content operation, and support machine learning projects. Possess expertise in localization, project planning, data analysis, and AI filter training. 

 

Work Experience

Assistant Product Manager  •  Internet

May 2021 - Present

OHLA PTE. Ltd (Shanghai)

1. Conducted product localization of OHLA music games application aimed at the Indonesian and Philippine markets; including UI translation and music content adaptation
2.  Established song library operations management framework; including content acquisition, music categorization, data operation, and task assignment
3.  Worked closely with other internal departments (marketing, product planning, and product development); successfully acquired 3,000+ songs to be applied to the game 

Product Data Specialist  •  Internet

January 2018 - May 2021

NAVER China Corporation (Dalian)

1. Collected high-quality big data as required by the project planners for LINE AI data building
2. Performed high accuracy (>90%) labeling and analysis of images and texts within the assigned project
3. Worked closely with algorithm engineers to evaluate AI products API and issue evaluation reports
4. Optimized standard operating procedures for internal use

Product Application Specialist •  Internet

March 2014 - December 2017

NAVER China Corporation (Beijing)

LINE Dict App Home Screen1. Conducted LINE Dictionary mobile application product planning under preliminary Indonesian market research, competitor analysis, and user feedback

2. Maintained high-quality dictionary content and services by editing, monitoring, and working closely with other internal departments; successfully accumulated up to 350,000 vocabulary entries and 1.4 million sentence examples

3. Increased user engagement by holding in-app events, social media platforms advertising (e.g. Facebook, YouTube, LINE Official Accounts), and on-site events at cooperating top universities; successfully attracted up to 300,000 active users in 2016 and reached over 1 million total downloads in 2017

4. Performed data processing, analysis, translation, and proofreading

5. Established partnership/cooperation and negotiated with overseas publishers, top universities, and other organizations to develop and improve the dictionary content 

6. Carried out sentence translation project management by communicating on a scheduled basis with participating students from top Indonesian universities and assigning translation quality control to part-time staff

MoU Signing Ceremony between NAVER Corp. & Universitas Indonesia

Translation Project Student Participants




LINE Dict Campus Event (2014)
LINE Dict Goes To Campus (2014)

Speech Ocean (Beijing) •  IT Services

August 2013 - March 2014

Proofreader (Part-Time)

Conducted Indonesian script and audio proofreading as well as quality inspecting

Education

2012 - 2014

University of International Business and Economics (Beijing - China)

MBA

2006 - 2010

Universitas Pelita Harapan (Karawaci - Indonesia)

Food Technology

Skills

User Experience


  • User operation & research
  • Application usability

Product


  • Planning & operation
  • Market research
  • Competitor analysis
  • Business research

Language


  • Indonesian
  • English
  • Chinese