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Dan Wade

I am an experienced communications and marketing professional with a track record of combining paid, earned, and owned media to maximize exposure for my clients. By focusing on producing content that truly adds value to online conversations instead of simply more volume, the work I do contributes both short-term and long-tail value. 

[email protected]
(612) 222-0343
Minneapolis, Minnesota, USA

Experience

Digital Media Manager, Medical Alley Association, June 2017 - Present

  • Wrote and edited copy for print, digital, social, and public presentations
  • Planned and executed targeted paid media campaigns for MAA and partner events 
  • Developed a communication and content strategy to highlight member news and industry trends
  • Coordinated the use of owned assets to promote and disseminate earned media coverage
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Director of Communications, Life Floor, Feb 2015 - Feb 2017

  • Wrote and edited all copy for print, social, email, website, and trade show assets
  • Developed a paid media plan to maximize traffic at company appearances
  • Solicited and coordinated press coverage of key company events
  • Presented product introductions to key opinion leaders and influencers
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Director of Activation, LockerDome, June 2013 -  Feb 2015

  • Pitched, executed, and analyzed social media campaigns for over 300 brand and media partners
  • Presented company vision and strategy at national PR and media conferences
  • Served as company spokesman for issues regarding sports and social media
  • Coordinated with PR staff to court press coverage and prepare answers to interview questions

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Researcher For Will Carroll, Sports Illustrated, Feb 2011 - June 2013

  • Researched and wrote column introductions on medical developments in Major League Baseball
  • Built and queried a finely detailed sports injury database for research purposes
  • Consulted with Major League Baseball front offices on medical issues and player acquisition
  • Presented proprietary research at medical conferences

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Writer and Editor, Freelance, June 2008 - Present

  • Wrote and edited content at outlets like Baseball Prospectus, Forbes, and Cynopsis Media
  • Matched credited author’s voice and style to avoid detection when ghostwriting
  • Fact-checked and copyedited client content to improve readability and accuracy of their material
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Education and Skills


Education

University of Chicago, A.B., Political Science, 2009

Northwestern University, M.S.J., Journalism


Skills

AP Style, Asana, Chicago Style, Deadline Writing, Editorial Calendars, Facebook Ads, Google Analytics, LinkedIn Ads, Microsoft Office, Multiple CMS, Organic Social Media, Slack, Trello, Twitter ads, Wordpress   

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