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洪盈銤 Amy Hung

NCCU Department of English

NCCU MA Program of Communication College

[email protected]|0915518689


I'm Amy, a hybrid of English and Advertising; also a non-mainstream hipster whose interests are reading books,  watching art films and soaking in indie-band live shows. Once having internships at e-commerce platform, internet company and media agency; my major duties include content curation, copywriting and managing social media.

A good team player, smart problem solver and most importantly, a big dreamer.

Education Background

NCCU MA Program of Communication College,2017.9-2021.08

Majored in Integrated Marketing Communication Program. Aside from two core courses on Advertising and PR; I took courses such as Integrated Marketing Communication, Statistics and E-commerce Practical Seminar. I've gained abilities such as writing marketing proposals, manipulating SPSS Statistics and building up an e-commerce brand from several in-class projects. Also, I had my internships in internet media company and advertising agency; meanwhile, I was a research assistant under my professor's lab.

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NCCU Department of English and Double Major Journalism2013.9-2017.6

Aside from my English courses such as Academic Writing, Oral Speaking and English News Compilation. From the third year of college, I turned to College of Social Science and College of Communication for courses like Sociology Theories, News Report and Journalism Writing and Political Economy of Communication. I was fully nourished by English cultural richness and logical sociological imagination during college years.

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Working Experience

Amazing Internet Digital Community&Advertising Intern,2020.5-2020.10

  • Managed Facebook fan page for bathroom accessory brand "CAESAR" . During half-year internship, the best performance among these posts on average bring 3K natural reach and 10% engagement rate.
  • Wrote media monthly report and competitors' analysis for client's reference.
  • Cooperated with cross-team members including account executive and design.

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Verizon Media Lifestyle Department Content Marketing Intern,2018.7-2019.6

  • Wrote 60 trendy online articles in various themes such as celebrity gossips, style and cosmetics.
  • Cooperated with Yahoo! Shopping Mall and schemed a content-marketing plan for their anniversary discount, getting 34K reach on Style fan page post.
  • In charge for Style channel's half-year SEO plan. Released totally 20 skincare articles following specific strategies such as placing keywords and links of related articles. It has successfully brought 25K daily active user for our channel.

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GIGABYTE e7line E-commerce Marcom Intern,2017.4-2017.10

  • Copywriting and launched scheduled products on the platform.
  • Operated Facebook fan page "e7line.ph,"  taking responsibilities for English customer service, post writing and online campaign execution.

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