Edward Wang

17 years-of working experience in the sales and marketing field and fully understand the competitive landscape for the ICT industry. Passionate, highly motivated, strategic and analytical thinking, focusing on execution, efficiency, and a team player. Expertise in GTM strategy, Business Development, Channel Management, Business Management, Product Operation and Retail Marketing. Good at cross function team communication and problem solving. Great presentation skills and engaging with a C-Level person .

Working Experience

Consumer Segment Lead • Taiwan Consumer Team • Lenovo

Jul 2019 - Dec 2020
1. Own 4P Strategy by detailed portfolio planning for NB/DT/Tablet/LCD/Gaming Phone and build product's dedication for different channels
2. Manage different Route to Market and Majors to have synergy in channel management
3. Lead consumer team , coaching members and developing talents 

AP 4P / Central AP BD Lead • Tablet & Smart Device BG • Lenovo

Jul 2018 - Jul 2019
1. Conduct GTM Strategy for ARVR and Smart Home categories in AP
2. Central AP BD, focusing on Korea and Taiwan, Route to Market planning with Google's support 
3. Build AP level VR classroom strategy  

ARVR Worldwide Business Management • Tablet & Smart Device BG • Lenovo

Apr 2017 - Jun 2018
1. ARVR worldwide business management , P&L planning , portfolio management and product operation
2. Conduct worldwide 4P guidance and marketing investment for launched country and drive execution
3. Business Focal to Disney for Sell in strategy and future roadmap

Senior Product Operation Manager • Android & Chrome Computing BG • Lenovo

Oct 2011 - Mar 2017
1. Route to Market strategy and channel development for Lenovo Tablet business
2. Go to Market 4P planning/Marketing strategy/Investment plan
3. Product Strategy/Portfolio Planning/Transition & EOL plan

Vice Director  •  PRC Handheld Sales Group  •  Asus

Sep 2009 - Oct 2011
1. Channel development for the east and west parts of China, including 3C retailers, phone channel, operator shipping platform, national and province distributor, online shopping, TV shopping, and bank VIP
2. Channel pricing and rebate program define and execution
3. Marketing campaign execution , retail marketing and promoter management 

Business Head of India  •  South Asia Sales Group •  Asus

Sep 2007 - Sep 2009
1. India mobile phone market business development and channel management for national distributors, sub-distributors, retail chains , IT malls , operators and online partners .
2. GTM strategy and channel rebate planning
3. Sales and promoter team building, coaching, and evaluation 

Channel Sales Representative • Domestic Sales Group • Asus

Dec 2004 - Sep 2007
1. Philippines market development and Taipei city channel management
2. Cooperate with distributor to plan product pricing , forecast and sales rebate
3. Retail marketing : Shop Decoration , road show and product training

Product Manager  •  PM2 Dev •  DBTEL

Jun 2003 - Dec 2004
1. Mobile Phone product development and schedule control
2. Key component spec definition and BOM review
3. Manufacture process control, including NPI, materials control, and debug


1997 - 2001

National Taiwan University

Bachelor's degree in International Business



  • Business Development
  • Channel Management
  • Business Management 
  • Product Operation
  • Retail Marketing 

  • Chinese - Native
  • English - Professional
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