Tsai Yi-Ching (Erica)

Many years of experiences in online and physical store sales, and 6 years of working abroad. Ability to manage competing tasks and to work under pressure. Quick learner with an ability to perform well in a multitasking environment. Willing to work abroad.

[email protected]

Skype: neptunejing

Linkedin: https://www.linkedin.com/in/erica-tsai-b998a688/

Skills

Software: Microsoft Office Suite (Word, Power Point, Excel, Outlook), Dreamweaver

Operating System: Windows

Input methods: English, Zhuyin, Boshiamy, Pinyin

Basic knowledge of HTML language and Google Analytics.

Experience

PSP BPO, INC. (Makati, Philippines)- Marketing Assistant

Apr 2018 –Apr 2020

Pacific Sea is a 12-year experience of the BPO industry in the Philippines. It is a top-notched provider of services that involve online marketing and customer support.

● Maintained official websites of China Market and Malaysia Chinese market.

● Posted and updated content on China forums, Weibo and monthly newsletter.

● Proposed and executed promotions for all markets or China market. (Christmas, EURO 2020, eSPORTS events, etc.)

● Surveyed and Market Research

● Worked with cross-cultural co-workers

I was honored to select the good employee in the Marketing Department. According to the compliment of HOD “Erica has diligence and dedication in assisting not only her own responsible market but also helps all markets to achieve tasks. Even she is quite new to the Marketing team however her enthusiasm obviously drives Department.”

Popular Book Company Pte Ltd (Singapore)- Retail executive

Jan 2014 –Dec 2017

●Oversee and manage Chinese Department within an outlet.

●To achieve sales budgets set by the Company and responsible on monthly sales report.

●Supervised and manage a group of Retail Staffs. ‧ Monitor and replenish merchandise.

●Attended to customer’s enquiries.

●Social media marketing (Facebook)

●To assist the Popular BookFest@Singapore and Expo Sales

●To host some author or book signing events.

Base on my performance and contribution to the company, my basic salary was capped at 10% every year.

Formosan Magazine Press, INC. (Taiwan)– Merchandise Buyer & Marketing Assistant

Apr 2008 – Sep 2013

Formosan Magazine Press, INC., or FMP, was founded in 1946. FMP is the sole agent for thousands of well-known international publications in Taiwan, including Newsweek, Businessweek, The Economist, National Geographic, Harvard Business Review, etc. FMP provide both subscription and retail services. The company website is one of the most visited websites for foreign magazines in Taiwan.

● Collaborated with multiple buyers to facilitate the marketing of new products, and development of promotional calendars, product launches.

● Maintained open lines of communication between manufacturers, sales teams, vendors and warehousing personnel to expedite product orders, distribution and problem resolutions.

● Maintained the official website and sent e-newspapers to FMP members.

● Social media marketing (Facebook, Google Analytics, Yahoo Analytics)

● Applied and executed the Taipei International Book Exhibition every year.

Tsai Jui-Yueh Dance Foundation (Taiwan) – Art Administration

Apr 2004 – Apr 2008 & Sep 2013 – Dec 2013

Tsai Jui-Yueh (1921-2005) was a pioneer who devoted her life to Taiwan’s modern dance. Her school – the Tsai Jui-Yueh Dance Research Institute – has often been regarded as the cradle of Taiwan’s modern dance. In 1999, Taipei City Government designated the Institute as a historic site. Tsai Jui-Yueh Dance Festival, held for the first time after Tsai’s death in 2005, is designed to mark the unique contribution she and her teachers made to dance in this corner of the globe.

● International curating experiences including Crossing Tracks IV & V, Tsai Jui-Yueh Dance Festivals, and Seminars.

● Coordinated communications between creative teams, cast teams, production teams, etc..

● The implementation of the Festival’s marketing strategy.

● Responsible for a wide range of administrative, budgetary and event works.

● Managed arrangements of international and ground travel, advancement of visa application and accommodation.

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CERTIFICATIONS

1. Google's Fundamentals of digital marketing

2. TOEIC 775

HOBBIES AND INTERESTS

Interests include classical music, performance arts, exercise, and travel. Joined two cycling clubs in Taiwan and joined 2 Runner Clubs in Singapore. I’m a backpacker, and plan everything by myself.

My Blog:

https://erica-yc-tsai.blogspot.com/

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