An experienced account manager responsible for multi-million-dollar accounts with a proven channel management track record in Europe and Latin America for consumer and industrial IT products. Market analysis and product positioning skills have produced year on year sales growth on platforms like Amazon.es. Capable of quickly adapting to new environments thanks to an extensive multi-cultural background, which has created an efficient problem solver that effectively balances the needs of customers with the resources available to execute in the planned timeline. Fluent in English and Spanish. Intermediate level in Mandarin.
Taipei City, Taiwan
June 2017 - Present
In charge of distribution channel, channel structure, pricing strategy, and industrial project development.
Utilize market analysis and product positioning analysis to allocate marketing funds to the correct products
o Reached top 20 best sellers in microSD and SD cards product category at Amazon.es
o Year on year sell out growth in Amazon.es since 2019 (2019 – 45% / 2020 – 11%).
Restructured distribution channel for industrial product line.
o Gained support from key distributors generating more projects built with Transcend's industrial solutions generating incremental revenue of 57% for the market of Spain
Provide embedded flash product training to distributors and system integrators.
July 2014 - May 2017
In charge of quotation, development, and managing production of several OEM costumers Jaguar Land Rover, General Motors, and Chrysler
Successfully managed the development of over a dozen projects for high-end vehicles, GM, JLR, and HSV.
Managed and negotiated capacity allocations for several projects while ensuring 4 weeks of EDI inventory.
Mediate demand related conflicts between the production team and the car manufacturer, which resulted in an improved capacity allocation plan and a reduction in expedited shipping by 40%.
Apr 2018 - Jan 2020
Apr 2018 - Jan 2020
Analysis Distribution Channel Project Development Managing Production Product Positioning Product Training Pricing Strategy Market Analysis
English — Native or Bilingual Spanish — Native or Bilingual Chinese — Intermediate