Hello, I'm Farhid, a dynamic and creative professional with 6+ years of progressive experience across industries ranging from Real Estate to Fashion & Leisure.
I have effectively contributed to the growth of companies and individuals through my expertise in Business & Creative Writing, Digital Channel Optimization, Performance Marketing & Lead Generation, etc. Through these experiences, I have developed strong interpersonal skills and a proven ability to operate in complex positions while leading teams and delivering exceptional results for my patrons.
Nevertheless, I am constantly seeking to learn and develop new skills. My passion leads me to explore topics like music, business, psychology, geopolitics, environmentalism, and adventure sports. My mission is to constantly solve problems to manifest opportunities and ventures for a sustainable future.
As a Global Citizen, I am committed to making a positive impact on the planet. Let's connect and see how we can collaborate to make a difference!
Dubai - United Arab Emirates
Work Experience
Marketing Manager • Royal Pearl Real Estate
April 2023 - Present
- Successfully deployed diverse marketing campaigns across channels like Paid Ads, Social Media, Website, Landing pages, and WhatsApp for targeted results.
- Coordinated with the tech team for Website, SEO, CRM, WordPress, CMS, and Email Forwarding, optimizing technical aspects for improved campaign performance.
- Analyzed campaign metrics for insights, collaborating with cross-functional teams to ensure consistency and alignment with organizational goals.
Sr. Marketing Manager • Nexus Capital Real Estate Dubai
May 2022 - April 2023
- Deployed successful campaigns and managed both online and offline marketing activities.
- Utilized various channels such as Paid Ads, Social Media, Website and Landing pages, WhatsApp, etc.
- Monitored and optimized the marketing budget on a quarterly and annual basis.
- Planned and created marketing collateral including social media, paid-ad creatives, brochures, etc.
- Analyzed performance metrics to implement effective strategies to convert potential leads.
- Identified the latest trends and technologies affecting the ecosystem of the company for continued growth.
Marketing Manager • Synergy.Properties
May 2021 - May 2022
- Ran aggressive marketing campaigns across Meta Platforms, Google Ads, LinkedIn Ads, etc.
- Created all the marketing collateral consistently and automated the monthly Social Media calendar.
- Experimented with various organic and paid acquisition channels to increase productivity.
- Coordinated with the IT team to implement best practices to automate the lead generation funnel.
Campaign Manager • Refinitiv, an LSEG business
March 2022 - Present
- Optimize the Zawya website traffic flow and increase engagement on a monthly basis.
- Improve the results to deliver the set goals as defined by the Performance Manager based on the demands.
Production Lead & UK Startup Consultant • Devisers Immigration Advisers
November 2019 - May 2021
- Led the business plan production department for the UK Business Visa process, to create tech-based business plans for individuals seeking to immigrate to the UK with a start-up or Innovator Business Visa.
- Created Innovative Business Ideas for Industries including Crypto-currency and Blockchain, Immersive Technology, AI and Machine Learning, etc.
- Researched innovative startup ideas and developed pitch decks for clients to present to endorsement bodies and the UK Home Office.
- Collaborated with client specialists, executives, and upper management.
- Cleared a backlog of over 400 startup business plans and addressed due diligence.
- Reporting to clients and communicating with endorsement bodies on business plans and due diligence.
Content Management & Digital Marketing Specialist • Abstract Digital World
January 2019 - November 2019
- Successfully managed the digital marketing department, and content curation activities.
- Delivered impactful Content Marketing & Digital solutions for 15+ clients while generating maximum ROI.
- Managed creative creation & distribution with end-to-end assistance and reporting for each client.
Content Writer & SEO Analyst • Akbar Travels Online
July 2018 - January 2019
- Improved the ranking of the Website landing pages on the Google SERPs to 3rd position.
- Effectively creating 150+ SEO-optimized blogs and landing pages in collaboration with other departments.
- Implemented best practices like Link Building, Website Optimization, Keyword Research, etc. to boost results.
Administrator & Educator • Rizvi Coaching Institute
June 2017 - July 2018
- Handling correspondence, organizing exams and academic meetings (producing agendas, communicating with parents, etc.) Purchasing equipment/other goods and processing invoices.
- Managed the staff and conducted interviews for the recruitment of lecturers and teachers.
- Helping with course approval, evaluation activities, formulation, and implementation of regulations/policies.
Skills
Expertise
- Content Curation & Management
- Market Entry Strategy & Branding
- Recruitment & Selection
- Marketing Plan & Reporting
- Sales Pipeline Optimization
- Innovation & Research
- Business Development
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
Tools
- CRM Softwares
- Email Marketing & Forwarding
- Marketing Automation
- Google Ads & Analytics
- Microsoft Office
- HR & IT Support
- Graphic Designing
- Photography
- Content Management System
Language
- English - Native or Bilingual
- Hindi - Native or Bilingual
- Marathi - Fluent
- Urdu - Fluent
Education
2014 - 2018
University of Mumbai
BMM - Marketing & Advertisement Major
2012 - 2014
RST Junior College
HSC, Science
Major Freelance Projects
TMB-me.com
Delivered bespoke digital marketing and business development solutions.
Intellectworks.co.uk
Conceptualize and Develop Business Plans for expats in the UK looking for startup visas.
