FARHID SHAIKH

Marketing Manager & Business Planner

  EMAIL: [email protected]

 CONTACT: +971 544 213231

A dynamic and highly reliable professional operating as a Marketing Manager with 5+ years of extensive & progressive experience in industries ranging from Real Estate, Digital Marketing, Immigration, Education, Fashion & Leisure. Effectively contributed to the growth of companies with expertise in Business & Creative Writing, Digital Channel Optimization, CRM & Marketing Management, Performance Marketing & Lead Generation, etc.

4+ years of wide-ranging expertise as a freelance professional specializing in Marketing & Business Development activities across industries in the UAE. Acquired strong interpersonal skills to communicate with individuals from all types of profiles & industries. Proven ability to assess and manage complex obstacles while leading a team and delivering exceptional results for my patrons.

Passion: Music, Business, Psychology, Geo-Politics, Environmentalism & Adventure Sports. 

Mission: To constantly solve problems for the coming generations by propagating new opportunities and ventures with a sustainable approach. I am a Global Citizen.

        

   Dubai - United Arab Emirates

Work Experience

Marketing Manager  •  Synergy. Properties

May 2021 - Present

  • Deploy and manage successful marketing campaigns from ideation to implementation while building strategic relationships & partnering with key industry players. 
  • Run aggressive marketing & social media campaigns on Facebook, Google Ads (Search/Discovery/Display), LinkedIn, etc. Create monthly schedules for SMM automation.
  • Experiment with a variety of organic and paid acquisition channels like content curation, landing page creation, PPC campaigns,  email marketing, event management, lead generation campaigns, copywriting, performance analysis, etc.  Identifying the latest trends and technologies affecting the real estate industry.
  • Coordinating with the backend team to deploy the best practices on the website (SEO), CRM (Admin), and WordPress (Frontend Admin) while also managing the Email Forwarding of all the employees & management.
  • Produce valuable and engaging content for our website and blog to improve the conversion ratio.
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
  • Create & optimize marketing collateral, from social media & paid-ad creatives to hard-copy brochures.
  • Analyze performance & report key metrics that affect our target audiences, to implement effective strategies and drive qualified traffic to our lead generation funnel, social media & email campaigns. 

Production Lead & UK Business Consultant  •  Devisers Immigration Advisers

November 2019 - May 2021

  • Led the production department of the UK business visa process to create tech-based business plans for individuals looking to immigrate to the UK with a start-up or Innovator Business Visa.
  • Researched innovative ideas for startups & created pitch decks for clients to prepare them for presentation with the endorsement bodies and the UK home office.
  • Worked alongside client specialists, executives & upper management to deliver the most impactful solutions.
  • Cleared a backlog of 400+ startup business plans and resolved numerous complaints. Reported to clients and communicated with the endorsement bodies regarding business plans and endorsement due diligence.

Content Management & Digital Marketing Specialist  •  Abstract Digital World

January 2019 - November 2019

  • Successfully managed the digital marketing department, and content management activities.
  • Managed creative content creation & distribution with end-to-end assistance and reporting for each client.
  • Delivered impactful Content Marketing & Digital solutions for 15+ clients while generating up to 10× the ROI.

Content Writer & SEO Analyst  •  Akbar Travels Online

July 2018 - January 2019

  • Improved the ranking of the Website landing pages on the Google SERPs to 3rd position by effectively creating 150+ SEO-optimized blogs and landing pages while working in collaboration with other departments.
  • Implemented the best SEO practices like Link Building, Optimizing Images & Themes, Keyword Research, etc. to maximize results.

Administrator & Educator  •  Rizvi Classes

June 2017 - July 2018

Skills

Expertise


  • Content Curation & Management
  • Market Entry Strategy & Branding
  • Marketing Plan & Reporting
  • Quality Lead Generation
  • Innovation & Research
  • Business Development
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)

Tools


  • CRM Softwares
  • Email Marketing & Forwarding
  • Marketing Automation
  • Google Ads & Analytics
  • Microsoft Office
  • Graphic Designing
  • Photography
  • Content Management System

Language


  • English - Native or Bilingual
  • Hindi - Native or Bilingual
  • Marathi - Fluent
  • Urdu - Fluent

Education

2014 - 2018

University of Mumbai

Majors in Marketing & Advertisement

2012 - 2014

RST Junior College

HSC , Science

2001 - 2012

Padua High School

SSC

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