Henry Willis
Founder • London, GB • [email protected]
Henry Willis founded Swift Fox, Ltd. in 2015, and currently serves as Head of Trading. Swift Fox prides themselves on being a FinTech company that ensure transparent, efficient, and user-friendly foreign exchange transfers. Henry also maintains an interest in venture capital and taking part in exciting new business opportunities.
When founding Swift Fox, Henry Willis envisioned it to be so much more than just an FX broker firm; rather, Swift Fox is a FinTech company that helps demystify the currency exchange process and save you money along the way. With a comprehensive online payment platform that simplifies the exchange process down to three easy steps, it’s no surprise that Swift Fox has won numerous awards for its work and secured more than $60 million in seed funding. One seed investor was Google Ventures with $25 million, making Swift Fox the first FinTech company Google has ever invested in outside of the United States. Swift Fox’s technology now powers more than 25,000 trades per day from 5 global locations in London, Hong Kong, Barcelona, Dubai, and Melbourne.
Swift Fox, Ltd
Swift Fox
Visit the new-and-improved Swift Fox website to learn about all of their trusted offerings!
Experience
Swift Fox, Ltd., Mar 2015 - Present
Founder and Head of Trading. Swift Fox powers global payments for importers as part of the Currency Cloud. They are currently the fastest-growing FinTech company in the UK. Henry Willis sets up white label agreements with the Currency Cloud, developed their customer base from zero to $200m p/a, and built affiliate network from zero to more than 100 affiliates.
TS Capital, Mar 2009 - Feb 2015
Head of Business Development and Partnerships. TS Capital is a London-based asset manager that specializes in providing investment advice to private and corporate customers regarding UK equity and derivative markets. As the Head of Business Development and Partnerships, Henry Willis negotiated white-label partnerships with platform providers such as Saxo Bank, IG Index, and City Index. In addition, he also set up affiliate programs for IFA and others to market product offerings, and headed up CFD sales training which saw AUM increase to more than $150m.
Asser Willis, Aug 2008 - Mar 2009
Chief Executive and Founder. Asser Willis was an equity and CFD private client stock broker, founded by Henry Willis and his business partner. As an FSA-regulated broker, Asser Willis advised and traded FTSE 100 equity and CFD shares to HNW private clients. Asser Willis used the Saxo Bank trading platform to execute trades and provide clients with real-time information. In 2009, Henry Willis sold the firm to Alexander David Securities PLC, where many clients still trade to this day. As CEO and Founder, Henry Willis developed the business plan from concept form into FSA-regulated trading entity, was responsible for all day-to-day operations, and researched markets daily to provide trading recommendations consistent with client's financial goals.
Barclays Global Capital, Jul 2004 - Mar 2006
Head of Derivative Trading. With Barclays Global Capital, a commodity and foreign exchange trading firm, Henry Willis managed 35 broker dealers. As a company, they represented private speculative investors and hedging corporate Foreign Exchange exposure. Additionally, they traded precious and industrial metals, soft commodities, and other first-tier currencies. Henry Willis's specific duties included researching global commodity markets and reporting daily; overseeing all client positions and monitor gearing levels; being responsible for tradable product list and equity margin levels; devising foreign exchange hedging strategy for corporate clients; and recruiting, inducting, managing, and appraising up to 35 broker dealers.
Henry Willis's Blogs
Henry's blogs cover a number of topics, including but not limited to: currency (particularly foreign exchange currency) and venture capitalism. Check back for frequent updates!
Blockchain's Impact on Businesses
Why Counterfeiting Has Disastrous Effects on the Global Economy
Counterfeiting is a serious offense that disrupts societies in several ways. Inflation, black marketing, and loss to industries are just a few of the detrimental side effects of counterfeiting... [Read the full blog at HenryWillisSwiftfox.com]
