Co-founder | Rabbit Studio Digital Agency

Feb 2016 - Aug 2018

- Create digital strategies and plans for clients 

- Manage end-to-end projects from project planning to UAT 

- Liaise with new and existing clients for business opportunities 

- Manage company operation and funding seeking 

- Generate product ideas and roadmap. Weather Chatbot product became one of the 20 finalists of LINE BOT AWARD

Senior Solution Specialist | Neo Derm Group Limited

Jan 2015 - Feb 2016

- Initiated digital solutions for digital & e-commerce platforms for Hong Kong and China market 

- Managed end-to-end projects from project planning to UAT 

- Coordinated internal teams and external vendors to deliver the proposed solutions 

- Led a team with 2 subordinates to proactively enhance quality of data collection, user experience and marketing campaigns for the e-commerce platform

Account Manager | MTel Limited

Jan 2014 - Feb 2015

- Managed website and mobile app projects and made recommendation for clients 

- Led a team with 2 subordinates to conduct the projects from design, development to delivery

- Served key accounts including Grant Hyatt, Shangri-La Hotels, 3HK, Airport Authority and Fubon Bank

Senior Project Executive | Green Tomato Limited

Aug 2012 - Oct 2013

- Managed website and mobile app projects and made recommendation for clients 

- Led a team with 2 subordinates to conduct the projects from design, development to delivery

- Served key accounts including Grant Hyatt, Shangri-La Hotels, 3HK, Airport Authority and Fubon Bank

Marketing Communications Executive | Green Tomato Limited

Aug 2011 - Aug 2012

- Worked closely with product development team on product features and initiatives for Hong Kong Movie app and Talkbox Messenger app 

- Coordinated marketing supports for enterprise accounts including BMW, Sun Hung Kai Finance, Disney, HK Electric and Pizza Hut, etc. 

 - Collaborated with internal teams to optimise customer experience for digital marketing campaigns

Marketing Executive | Commercial Radio Interactive

Dec 2010 - Aug 2011

- Developed digital marketing campaigns for 881903.com and my903.com 

- Created online and offline marketing materials such as social media content, blogs and publications

Hong Kong Baptist University

2009 - 2010

The Chinese University of Hong Kong

Bachelor of Social Science, Journalism and Communication, Recipient of New Asia College Scholarship 2006

2006 - 2009