Bachelor of Archaeology, Faculty of Culture Science, Universitas Gadjah Mada 2021 (GPA 3.7/4.0). Have an interest in business and brand development strategies, culture and heritage development, and tourism. A business and brand development specialist who is experienced at developing lifestyle and fashion brands. Have the ability to formulate strategies for brand positioning through social media and marketplaces. This can be evidenced by the establishment of brand awareness for products from the brand and an increase in engagement of
40% on Instagram and selling in the marketplace and offline store
Sleman, Special Region of Yogyakarta, Indonesia
https://linkedin.com/in/katarinaalmanda
085600768722 | [email protected]
Local adult men's wooden watch brand from Yogyakarta
A local teenage wooden watch brand with a contemporary and anti-mainstream style
September 2021 - Now
Develop a brand recognition strategy through social media marketing, namely Instagram and TikTok, with an increase of 110% insight in one week
Analyze social media influencers for brand awareness development using web analytics
Conduct consumer research through offline and online media surveys that produce trend changes every quarter or semester
Collaborate with social media specialists in determining social media content
Analyzing consumer interest through social media analysis and generating a list of featured and non-seeded products
Januari 2021 - Februari 2021
Perform ancient fossil conservation management at Sangiran Laboratory and preserved wood fossils
Create procedure of an excavation rescue form for ancient fossil finds
Development of methods for saving ancient fossils on a micro-scale
Conduct discussions on cultural preservation through the development of Sangiran batik
Agustus 2020 - Agustus 2020
Moderator in Focus Group Discussion FGD with the theme Utilization of Jatibarang Sugar Factory as Agrotourism and produce a plan for the use of the area in the long term
Documentation of cultural heritage around the Jatibarang Sugar Factory and created updated documentation data from the Jatibarang Sugar Factory
Oktober 2018 - April 2020
Assist students in solving academic and non-academic problems and achieving academic ability by increasing grade level
Formulation of strategies for the preparation for college exams and achievement of students' abilities in the national selection of college tests with 20% of all students selected by PTN Indonesia
Exploring the potential of students in developing talents
Become a Team Leader and trainer in charge of 10 coaches
Become a Star Coach within 3 months
Achieving 15% purchasing students from the KPI target of 10% from all students
Handling up to 248 students from all over Indonesia
Oktober 2019 - November 2019
Planning for the construction of the Museum Bantul, Yogyakarta
Survey of museums in the Yogyakarta area and created draft of the recommendation Museum Style for Museum Bantul
Determination of the location for the construction of the Bantul Museum in Bambanglipuro District based on survey area and elimination method
Juli 2019 - Agustus 2019
Excavations in Cililin 1 Cave with findings of aquatic and iron animal fossils
Field survey that resulted in 24 new caves in the Meratus Karst region
Recording of field data as a database for further research
Created distribution map of potential caves in Meratus area for future research
Heritage Conservation of Salatiga's hearses
Youth and Tourism Ambassador of Sleman
Youth and Tourism Ambassador of Special Region of Yogyakarta
2017 - 2021
3.7
2018 - 2018