Experience
Marketing Intern | OPPO | Sep 2016 - Dec 2016
- Planned and executed the social media marketing strategy with team to grow the core customer base on brand community and Facebook official page.
- In charge of public opinion analysis on popular social networking to trace consumer’s comment on competitive product and integrated into 1 weekly report as a reference of strategy adjustment.
- Supported the offline activity of new phone launch event (R9s, launched in Dec 2016)
Investment Manager Intern | HG Capital | Jul 2016 - Aug 2016
- worked in a emerging private equity fund (750 million in size) based on Beijing
- investigated in early-stage research in industry and competitor analysis on potential investment opportunities with fund manager.
- Assessed the situation of Virtual Reality industry in China by integrating research institutions’s comment and hearing
numerous of startup's pitch.
Intern | FUNGLY Capital Co., Ltd. | Jul 2015 - Jan 2016
- Assisted investment directors to conduct due diligence on target startup, including industry research and financial forecasting of startup valuation.
- investigated in target industries of fund to continuously assess the prospective clients and potential deal based on market and competitor analysis.
- Supported single startup to raise NT$ 8 million investments from government guide fund in Taiwan (National Development fund).
Education
National Chiao Tung University, Hsinchu, TAIWAN | 2014 - 2016
Specializations: Econometric, Marketing management, financial institution
Extra-curricular activities: participated in a student academic club (TMBA) and conducted an security analysis training which is focused on stock market.
Solvay Business School, Brussels, BELGIUM | Jan 2016 - June 2016
Exchange program: 1 semester at Université libre de Bruxelles, faculty of Economics and Business.
National Central University, Taoyuan, TAIWAN | 2010 - 2014
Bachelor of Finance
Specializations: financial statement analysis, accounting, financial innovation.
Skill
Financial Analysis
Skilled and experienced in several methods of data analysis. And with specific field knowledge in to complete financial forecasting, market, competitor, public opinion analysis report independently.
Marketing
Experienced in marketing plan and execution, which is essential to conduct a customer-oriented thinking and identify the problem in product development and sales process.
Business Strategy
With sufficient knowledge and experience in business field. 2-year MBA training and practical experience structure my instincts to judge the feasibility of each business case.
