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張凱筑 , Kai-Chu Chang

Digital PR / Content Operation/ Digital Marketing   •  Taoyuan City,TW  •  [email protected]

Hello! I'm Kitty.

 Clever student with proven time-management and collaborative skills developed through internship programs and volunteer engagements. Highly articulate individual, confident working with diverse cultures and situations in which cultural awareness and appreciation are integral.Most importantly, a proactive and positive learner who is willing to take multiple tasks.         

學歷 Education

私立天主教輔仁大學 Fu Jen Catholic University (2016.9~2020.6)

日本語文學系 學士  Department of Japanese Language and Culture


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輔大外語學院與我(1) CFLL & ME II

從一開始的製作預算評估、影片主題發想、排程規劃,影片主角聯繫,以及最後的成果展現和宣傳成效,訓練一位學生實行一項從無到有的宣傳影片專案。在此實習過程裡,和組員們可以一起揮灑創意,並將想法實際付諸於計畫上,進而規廣外語學院。
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輔大外語學院與我(2) CFLL & ME II

第二部宣傳影片以在校老師以及學生對於外語學院之想像為主題,深入訪談,藉此打破外界對於外語學院之印象。

工作/實習經驗 Work  Experience

輔仁大學外國語文學院數位行銷與實習, 外語學院宣傳影片組Feb 2020 ~ Now

1. 分析需求:鎖定行銷目標族群,並構思如何以影音行銷宣傳以及社群宣傳達到成效。 

2. 主題發想:企劃提案、預算規劃、腳本設定、採訪者聯絡以及實際拍攝影片, 並學習Adobe Premiere,Photoshop等影音後製軟體。 

3. 成果展現:拍攝並製作兩部外語學院宣傳影片,並投放至youtube以及facebook等社群軟體提升 外語學院曝光度。 ・成效:外語學院Facebook粉絲專頁人數增加200+人,粉專曝光度成長20%


家教老師, Mar 2019 ~ Jan 2020

1.教導外籍學生學習中文

2.自製編制講義、教材內容
3.教授國小生數學、國文、英文

學生學習成效:數學成績班排名提升時10名,透過每日小日記作文提升書寫流暢度


JTB 台灣B&S青年交流活動, 學生導遊, Jan 2019 ~ Jul 2019

1.積極向日本高中生介紹台灣之風俗民情、文化以及景點,透過這項計畫築起台日交流之橋樑。 

2.依據學生欲參訪景點,規劃一項台北一日遊行程。 

3.帶領10至12位學生,遇到突發狀況時,臨危不亂地處理並回報。


大魯閣實業股份有限公司, 大魯閣卡丁車前場計時人員, Jan 2018 ~ Feb 2019

1.顧客服務:維持良好的客戶服務品質,提升企業優良形象,在職期間業績達成率90%以上。 

2.活動規劃:針對不同時節規劃客製化活動以及創意活動發想。 

3.業績分析:每月業績、財務報表彙整及分析成長、衰退因素,並從中改善經營方法。 

4.社群媒體經營:【大魯閣卡丁車】在職期間粉絲專頁人數成長1500多人,提升粉絲活躍度。

・提案:提出並規劃星光票活動,成功提升營業額10%

課外經歷 Extracurricular Activities


日文系第45屆小畢典規劃

2017/6 

小畢典活動策劃人員 

參與人數約150人 

內容:貴賓聯絡/活動流程規劃/節目 安排


日文系與數學系合辦制服日活動規劃

2017/10 

 活動策劃小組成員 

 參與人數約100人  

內容:制服日流程規劃/活動宣傳/檢討會議  


外語學院日文週籌辦



2018/5

日文週規劃人員

活動觸及人數達500人

內容:日文週主題發想/活動粉絲專頁

宣傳


志工經驗 Volunteer Experience

TDCA 社團法人中華民國身障關懷協會志工 2019/9-2019/11

  • 傾聽並理解身障者的需求,並予以協助
  • 在口語表達有困難的情況下,仔細觀察身障者的興趣以及喜好,陪伴他們完成社工交代的事項


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技能 Skills


軟體應用 Software

Google Analytics (begining)

Microsoft Office 

Adobe Photoshop 

Adobe premiere

Adobe Illustrator(begining)



語言能力 Languages

Chinese (Native) 

English (Fluent)    TOEIC 840

Japanese (Fluent) JLPT N2

About Kai-Chu

Hi! I'm Kitty, graduated from the Department of Japanese Language and Literature at Fu Jen University, Class of 2020. 【Target-oriented】 

I always set a clear goal before doing anything. I usually break it down into several small goals and make sure every single of them has a deadline. In this way, the goal becomes easier to accomplish. 


【Excellent Communication Skills as a Team Player】 

I believe that to complete every task, it’s not done by one person alone but the whole team to devote all of ourselves into its completion. To do so, I often act as a communication bridge in a team. After gathering information from multiple parties, I would try to think of ways to avoid conflicts and put forward new insights from an objective standpoint to make the team operate more smoothly and the working atmosphere more vigorous. I have applied this method multiple times and the results keep telling me that, team members having the same faith will fight together to complete assigned tasks.


【A Proactive and Fast Learner】 

I have much curiosity about life. Keeping self-learning and improving myself is my philosophy. During my study in college, I dedicated myself into leaning relevant knowledge in the field of digital marketing merely because of my interest. Additionally, I have passion for video production and photo editing; therefore, I have been developing skills for Adobe Illustrator, Photoshop, Premiere softwares through internship experience.

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