陳姵君

Marketing Specialist

  Taiwan Province, Taiwan

With around 8 years of media and marketing experience specializing in and 7 years of overseas work experience. Nominated Singapore Star Awards "The Best Promo" twice. Produced more than 100 trailers, participated in over 50 events, and wrote hundreds of press releases and copywriting.

GA | SEO | SEM | Social media | Copywriting | Press Release | Graphic Design | Editing | Coordinating


 

工作經歷


Marcom

Ewellix

八月 2020 - 二月 2021
Taipei, Taiwan

擔任行銷企劃,主要負責年度行銷規劃,預算控制,社群網站維護、型錄更新,宣傳品設計及製作執行,海內外展覽評估,在職期間善用政府資源爭取到7萬行銷補助案及免費廣告投放課程,並協助規劃研討會事宜。

* Assist exhibition participation.
* Develop marketing plans based on user data.
* Manage and maintain LinkedIn accounts.
* Build a brand image and develop new exposure.
* Assist in making YouTube videos (Chinese Version).
* Use various data and GA reports to analyze user behavior.
* Generate press releases, magazine advertising, and promotional material.
* Regularly communicate with the global marketing team and coordinate simultaneous execution of plans
* Establish a performance marketing channel dashboard to monitor media activities as well as traffic and optimize the content with keywords to increase brand awareness.

Senior Creative Producer

Mediacorp Pte Ltd

十二月 2013 - 八月 2018
Taipei, Taiwan

主要協助市場行銷部宣傳,製作吸引人的預告片,從發想創意到執行一手包辦,在職期間曾2度被提名並入圍新加坡紅星大獎最佳預告片。

Assist copywriting, recording, and filming when necessary.
Plan and coordinate all aspects of the Ad production.
Frequently changing roles between editors, producers, and directors
Produce trailers for TV broadcasting and digital marketing.
Create, execute and supervise a commercial campaign for the marketing team.
Cooperate with a marketer and client to promote TV programs, events, and radio programs.

Assistant producer

SingTel Digital Media

七月 2011 - 七月 2013
Taipei, Taiwan

協助佳樂台頻道預告片的運作,製作人的管理,預告片的排程,管理接案主,及安排拍攝配音等,也協助英文頻預告的整理。

Assist copywriting, recording, and filming when necessary.
*Maintain video files to ensure the normal operation of the channel.
Edit channel trailers, artist greetings, and menu boards.
Arrange for voice artists and collect scripts from producers and freelancers.
Manage all producers and freelancers’ trailers and assist their workflow.

編輯/記者

台灣醒報股份有限公司

十月 2010 - 五月 2011
Taipei, Taiwan

主要編寫當日新聞並在必要時跑記者會做訪問及拍攝。

* Generate press releases.
* Film press conferences when necessary.
* Observe market trends and find developing news directions.
* Develop interview questions to ensure a smooth interview process.

技能

   Edit      Plan      GA      SEO      Copywriting   

語言

   Chinese — Native       E — Intermediate   

Video Portfolio



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