Laras Dessyanawaty 張靖琳 | Taipei, Taiwan
https://www.linkedin.com/in/mclarasd/ | [email protected] | 0975-907-262
PROFESSIONAL SUMMARY_________________________________________________________
Triple-degree MBA graduate, with more than 5 years experience in sales-operation, marketing, project management and CRM. Proven ability to thrive in a fast-paced, competitive environment while maintaining a customer-centric focus and target.
Work Experience
Project Lead • Explore Nusa Penida - Bali, Indonesia
June 2018 - present (Remote)
- Project planning & project management, scheduling & budgeting. Project scope: Southeast Asia.
- Industry trends/ market research, present proposals, and manage bookings/ financing.
- Communicate, coordinate and resolve issues between clients & stakeholders.
Sales-Operation Specialist • ONRAMP LAB - Taipei, Taiwan
July 2021 - Oct 2022 (Full Time, US- Eastern/ EST Timezone)
- Managed sales & call operations, script writing, quality assurance & feedback, sales training & mentoring.
- Led hiring and supervised a third party agency based in The Philippines, Pakistan, and Latin America.
Onboarding Specialist • ONRAMP LAB - Taipei, Taiwan
July 2021 - July 2022 (Full Time, US- Eastern/ EST Timezone)
- Managed client onboarding & after sales of financial services to US clients. (Certified Credit Score Consultant)
- Performed personal financial case analysis, problem solving, and client handling.
- Lowered the client's cancellation rate by 30%, and raised the LTV/Lifetime Value & Customer Satisfaction to 20%.
Sales Representative • ONRAMP LAB - Taipei, Taiwan
April 2021 - July 2021 (Full Time, US- Eastern/ EST Timezone)
- Identified needs, provided financial service solutions and closed deals with US clients via out/inbound calls.
- Sales reporting and analysis for improvements, rebuttals, and script writing.
- Negotiated pricing and contract terms, customer follow-ups.
Sales & Digital Marketing • EW - Taichung, Taiwan
Sept 2020 - April 2021 (Internship)
- Managed social media/ digital marketing, content creating/ promotions, sales & live-streaming.
- Increased engagement by 90%, Top Sales of the Month- increased sales by 140%.
- Built customer relationships & loyalty, and monthly business reports.
Marketing Intern • Maxx Music Studio - Semarang, Indonesia
Jan 2019 - Aug 2019 (Internship)
- Researched, remodeled a marketing plan and executed integrated online marketing solutions.
- Content creating, social media design plan and market surveys/ analysis.
Local Volunteer • AIESEC - Semarang Indonesia
June 2016 - June 2018 (Internship)
- Collaborated with 70+ international volunteers to establish Batik entrepreneurial village of Kampung Batik Durenan Indah, educated in basic accounting, social media marketing and branding of SMEs.
- Led a Batik Mural Project as the village's icon and to increase brand awareness.
- Teaching assistant for foster kids, underprivileged and school for children with disabilities.
Education
Triple Degree Program - Global MBA & MA in Sales Marketing
Providence University Taiwan, CETYS Universidad Mexico, University of Applied Science of Upper Austria
- Honors: Top 2 of 250+ graduates, Phi Tau Phi Scholastic Honor Society.
- 2nd Place INNOCAMP Business Case in Austria, Teaching Assistant, Researcher on Omnichannel, Business Project: Hotdealz.id.
- GPA: 4.26/4.3; IELTS: 8.
Aug 2018 - Aug 2020
Bachelor of Economics in Management
Soegijapranata Catholic University, Semarang, Indonesia
- Honors: Best Graduate & The Most Outstanding Student of 2017.
- Organization: Economic and Business Ambassador, Executive Student Board/ BEMF, AIESEC (International), JENESYS (Japan-East Asia Network Exchange for Students & Youths), Exchange to USC Cebu, The Philippines.
- GPA: 3.77/4.0. Cum Laude.
Aug 2014 - Dec 2017
Core Skills & Interests
- Public Speaking / Communication
- Direct Sales / B2C
- Market Research & Marketing Strategy
- Event & Project Management
- Sales Training
- Brand Marketing
- Leadership
- Interests: Exchanges, SDGs, Travel & Tourism.
- Languages: Native (Indonesia, English), B1 (Chinese)
Others
- Certified US Credit Score Consultant
- Digital Marketing Fundamental
- Extracurricular Activities: AIESEC project for Education & Economics, Business Plan competition, Journal Publications, Student Exchange program (Australia, Japan by MOFA, The Phillipines, & Singapore).
