Li-Cheng Chen
Product Manager
A self-driven, goal-oriented product manager with 5 years of experience in consumer laptop industry.
Lead at least 4 projects from POR to EOL with solid project management, problem solving, product marketing skills.
Work Experience
ASUSTeK Computer
2016 - Now
Taipei, Taiwan
Ultra Slim Laptop Product Manager
- Manage products through the initial planning, development, launch and sustaining activities.
- Build efficient & accurate communication across function teams.
- Foresee & prevent risks that could jeopardize projects' schedule, cost or quality.
- Collaborated with marketing teams for marketing deliverables to instruct regional and local sales to promote the products.
- Create countermeasures by completing market research & competitor analysis.
- Handle product quality issues from worldwide by driving teams to investigate the root cause.
Stylus Introduction Consultant of the NB Team
- Cooperate with stylus vendors to create & optimize the stylus user experience.
- Assist the stylus introduction into NB products.
Achievement
- Lead ASUS’s 1st consumer laptop to implement the MIL-STD 810G test & support creating MIL-STD’s marketing program.
- Lead the PC BU’s 1st MPP 2.0 stylus into mass production & realize the optimization design with laptops.
- Lead ASUS’s 1st consumer laptop to implement AI noise-cancelling in promptly response to the epidemic.
Skills
Product Management
- Design thinking
- User experience optimization
- Product lifecycle management
Project Management
- Team building & communication
- Schedule & cost management
- Risk control
Product Marketing
- Competitor analysis
- Sales kit creation
- Adobe InDesign
Education
2014 - 2015
San Diego State University
Hospitality and Tourism Management
2011 - 2015
