Taipei, Taiwan
三月 2020 - 六月 2020
Plan Go-To-Market strategy and generate related materials (Product: Mask)
Market research and repositioning product line within 3 weeks (Product: Nebulizer)
Lead to win the Silver Medal and NTD600,000 on 2020 Taipei Biotech Awards (Product: Air Mattress)
九月 2015 - 三月 2020
A. Product Line Planning
Plan and manage 3 product lines, occupying over 70% of company revenue
v Product lines: EKG testing series, EEG testing series, wearable testing series
Define the positionings on every product of the product line
Based on market demands, integrate products to solutions
Define product spec by researching and integrating market, engineering, and medical regulations
Cooperate with the beta sites and continue to optimize the products
B. Product Marketing
Edit marketing materials: sales kit, brochure, newsletter, website, and user manual
Introduce products and interact with potential customer during the professional seminars
Advise on marketing events and website construction
C. Product/Project Management
Manage 8 products at the same time (Over half of the product lines)
Achieve "the least effort but max effectiveness" through communicating with internal/external
Reduce "3-week testing cost/version" through leading an auto-testing mechanism
Version management: Collect feedbacks, host the content/schedule meetings, and after release notification
D. Procedure Management
Discuss with the team and build the company procedure
Design the procedure templates
Constantly execute and optimize the procedure after releases
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Leadership:
1st formal PM in the company. Lead company growth from 6 to 27 people
Set and share the meaningful goal
Propose the sold model that accelerates the developing speed and acquire revenue
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Achievement:
Dig out the QBQ of the customer, causing the customer to buy 5 times of the product than other customers
Doubles the price and increases profits by 50% for a new generation of the product
Release the new product within 8 months. Normally spend more than 1 years to release
十二月 2012 - 七月 2015
A. Product/Project Management
Report specific product progress to C-level
Host cross-national, cross-business group regular meetings
Cooperate with the engineering team to adapt framework-level changes to the current codebase
B. B2B Product Marketing
Lead and host the weekly news report for product update
Lead and host product training courses
Support large marketing events
o Events: Computex, PlugFest, Intel Developer Forum, etc
o Supports: ‘Presentation slide editing’, ‘product introduction’, etc
C. Technical Support
Support CES product setup
External trainer for the specific codebase, and internal trainer for new staff training
D. Patent Editing
U.S. Patent US9507604B2 : The patent is cited by other 12 patents.
Taiwan Patent I607379
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Leadership:
In no resource status, lead the virtual team to develop the product to demo level
Lead the series courses for new generation codebase release
2008 - 2012