Luca Leonardini

Teacher, trainer and consultant with an international experience working in three different languages. +10 years of experience as a teacher in University and trainer for companies. +10 years of consulting in business development.

Innovation Management

Digital Transformation
Brescia - Livorno - Brussels
[email protected]

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Customer Experience

is my passion because it’s all about purpose, vision and meaningful engagement, not about corporate mission, vision statements, buzzwords and creative campaigns.

Current experiences

Teacher of Innovative Business Strategies, 2011 - Present

Teacher of Innovative business strategies at Fondazione Istituto Tecnico Superiore Angelo Rizzoli, “University of Applied Sciences in Multichannel Visual Communication” in Milan, Italy. 

  • Design of an integrated educational program to teach the method to launching new successful projects based upon ExO, Customer Experience, Lean Startup, Business Model Design, Lean Six Sigma.
  • Promoter of an ERASMUS+ pilot project between ITEC Boisfleury in Grenoble (FR) and ITS-AR in Milan (IT).

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Biz Dev. 3.0 Training Specialist & Events Promoter, 2010 - Present

Training design, promotion and organization of professional training events with public institutions, companies and local associations. 

  • Founder and organizer of a Meetup group "Exponential Innovation and Leadership"
  • Design and delivery of professional training services within EU funded programs.
  • Training specialist and business development consultant: design and delivery of customized educational programs for service and product companies.
  • Topics covered: ExO, Exponential Innovation, Customer Experience, Lean Startup, Business Model Design, Business Development 3.0, Personal Branding, Social Media Marketing and Digital Content Management.

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Blogger & Self-Publisher, 2010 - Present

Publisher and curator of “Il Metodo Fionda”, the Italian version of “Slingshot. Re-Imagine Your Business - Re-Imagine Your Life” a book about creativity and innovation in business by Gabor George Burt.

  • Responsible of the e-book's communication strategy which led to the presentation at the Torino International Book Fair (2014), to the author’s public interventions at TEDxVerona 2015, EXPO 2015 and to the creation of a group of 6 Italian VIPs as project testimonials. 
  • Blogger and author of articles, publications for professional magazines and web sites about creativity and innovation in business. 

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Testimonials

Want to know what do they say about working with me? Visit the Testimonials page on my website.

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Previous experiences

Co-founder & CEO, 2007/12 - 2011/12

Co-founder of censhare Italia Srl: the Italian subsidiary of censhare AG (Germany) to introduce the censhare enterprise content management solution to Italy. 

  • Educational projects for the Fondazione ITS Angelo Rizzoli in Milan and for the IUAV (Istituto Universitario di Architettura di Venezia) in Venice.

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Director of media services & solutions, 2006/01 - 2007/11

Director of new media services at 4Flying Srl. 

  • Continuous process improvement to catalogue production for 6 European companies (F, GB, I, N, NL) using a Digital Asset Management solution integrated with an Adobe editorial system. 
  • Team leader of an international project to develop a catalogue production solution for TESCO Ltd. UK, involving 4 different companies in Italy and in the United Kingdom.

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Training Specialist, 2004/09 - 2005/10

Training specialist and consultant working for customers of Quark Media House Sàrl (CH), (Swiss branch of Quark Inc., USA).

  • Design and delivery of professional QuarkDMS training course to VNU Business Publications, London. Provided training to 120 users in 15 sessions over one month (July-August 2005). 
  • QuarkDMS trainer and consultant: indexing and structuring 200.000 lemmas for Enciclopedia Giovanni Treccani in Rome.

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Technical & Commercial Director, 2003/11 - 2005/12

Technical and Commercial Director at San Patrignano Grafiche Scarl, Coriano (Rimini), Italy. 

  • Managed graphic industry operations, supervising 84 people and 13 external professionals and increased the turnover by 15% in two years.
  • Quality management system project supervisor: first Italian non-profit organization UNI EN ISO 9001:2001 compliant. 
  • Re-engineering and implementation of an integrated graphic and print production process with a Digital Asset Management (DAM) solution. 
  • Managed the investment budget, the suppliers selection to purchase major printing equipment, hardware and software.

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Training Manager & Pre-sales Consultant, 1999/01 - 2002/12

Training Manager, pre-sales Consultant at Quark Deutschland GmbH, the German branch of Quark Inc., USA. 

  • Training design and development of the official worldwide certification program of the QuarkDMS system for customers and system integrators. 
  • Training services provided in three different languages to 130 companies in Europe, Africa, USA, Asia, Australia and 35 official certification sessions. 
  • Managed the update and maintenance of the Quark European training center, oversaw daily functions and the production of multilingual teaching materials.
  • Pre-sales consultant of QuarkDMS system and Quark editorial system involved in several international projects.


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Managing Director & Shareholder, 1989/11 - 1997/02

Managing Director, administrator and shareholder of Littera Graphis SA in Brussels, Belgium, a graphic studio, pre-press company and reprohouse.

  • Managed the production activities (15 people), the production processes and quality procedures, the selection and training of new employees, key accounting of the main customers,
  • Increased the company turnover in a 5 years period with an average annual growth rate of 10%. 
  • Helped establish current existing branch offices of Eurologos Group in Milan (Italy), Cologne (Germany) and Antwerp (Belgium). 

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Temporary Agent, 1988/11 - 1989/11

Temporary agent at the European Union Commission, DG XIX Budget, Rue de la Loi 200, 1049 Brussels, Belgium. 

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Presenting a new training proposal

How to build a new business with the successful DNA: my latest training proposal (10/2017).

Aptitudes

Growing mindset

High level of resilience

Creative

Empathic

Self-motivated

Natural communicator


Global mindset

Networker

Proactive

Results driven

Precise

Pragmatic

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Languages


 ITALIAN: native language

 ENGLISH: fluent conversational and public presentations skills, excellent reading and writing skills.

 FRENCH: fluent conversational and public presentations skills, excellent reading and writing skills.

 GERMAN: good conversational, reading and writing skills.

 DUTCH: basic conversational, reading and writing skills.

Education


Villanova University

  • 2009-2010: 9 months Lean Six Sigma Certificate online program at Villanova University. 
  • Certificates of Achievement Lean Six Sigma (50 PDUs), Lean Six Sigma Green Belt (45 PDUs), Lean Six Sigma Black Belt (90 PDUs).


University of Pise

  • 1985-1987: Political Science coursework, University of Pisa (Italy).


Higher Education

  • 1977-1982: Higher Education.
  • Certified for the teaching profession at the Teachers’ Training School of Livorno (Italy).

Professional Training & Certifications

Digital Business Strategy, 2016

Performance Strategies event, Milan, Italy.

Happy Startup School, 2016

4 weeks online course Happy Startup Home School program.

Masterclass with Seth Godin, 2014

Forum One event, Vilnius (Lithuania), The Revolution has started.

Mastering the Digital Channel, 2013

8 weeks online course with Chris Brogan at Human Business Works.

JDF Certified Expert, 2011

Official technical certification on Job Definition Format at International Digital Enterprise Alliance.

e-Lean for the Graphic Industry, 2011

Online course of the Association of Graphic Solutions Provider on Lean strategy for the graphic and communication industry.

Excellence in Project Management, 2008

Achieving excellence in Project Management with International Institute for Learning.

Project Management Methodology, 2008

3 days course in class about Project Management Methodology and Techniques in Milan, by Eureka Services Srl. 

Adobe Certified Expert, 2003

Official technical certification on Adobe InDesign by Adobe Italia. 

Oracle Database Operator, 2001

1 week course in class of Oracle DB operator on Windows NT, by Oracle Italia.

Vision

I wish to work with strong companies that hire the right persons and value aptitudes over skills.


The weakest companies hire only the right experience to do job.

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Skills


Computer

  • Digital Asset Management Solutions (DAM), editorial systems and automated workflows.
  • Cloud services.
  • Client/Server distributed architecture.
  • Professional publishing applications.
  • Video and presentations tools.
  • Standard Web CMS (Drupal, WP, Wiki media, Squarespace).
  • Social media professional tools/apps.


Professional

  • International experience with professional business services within software, publishing, marketing, communication companies.
  • Training design and delivery of customized multilingual educational programs for University and professional training for companies. 
  • Experience in new business development methodologies.
  • In-depth practice of online communication strategy.


Relational

  • Natural ability to effectively explain-visualize complex ideas and concepts.
  • Excellent communication, presentation and relational skills at any level.
  • Organizational and planning skills in different roles.
  • Team player and builder.

Teaching vision


Teaching is not a delivery system, it's an art form. (Sir Ken Robinson)

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Mission

I want to build a world where companies compete to be the best for their customers, not the biggest.


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