Freydin and the Tandem team specialize in social media advertising and growth consultation for eCommerce enterprises, taking on clients as projects with an initial ad spend as low as $3k a month, and utilizing such tools as creative development, audience testing and holistic business support to help them scale up to more than $100,000 per month. Utilizing a 5-pillar paid advertising approach known as BASIC, Freydin and his team help eCommerce brands of all sizes and backgrounds scale their sales without constantly worrying about staying up-to-date with the ongoing changes in social media advertising.