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「煮豆燃豆萁，豆在釜中泣」，連馬斯克都知道的詩，你怎能不知道？

我認為身為一個行銷人，除了作品集呈現出的能力外，能夠跟緊趨勢，了解時下話題，並有好的隨機應變能力尤其重要。因為計劃趕不上變化，很多時候是必然。

這個作品集呈現的是部分執行經驗，雖不全面，但相信能讓您對我有初步的認識。如果您對我的經驗或經歷有興趣，想更多了解，我非常樂意與您詳聊，並期待在未來成為您一起打拼的夥伴。




行銷相關作品成果

Marketing Specialist

陳姵君

With around 8 years of media and marketing experience specializing and 7 years of overseas work experience. 

Udemy線上教學平台

多媒體設計職業培訓課程

健行科技大學

國立台灣藝術大學

私立景文科技大學

Ewellix

Marcom

擔任行銷企劃，主要負責年度行銷規劃，預算控制，社群網站維護、型錄更新，宣傳品設計及製作執行，海內外展覽評估，在職期間善用政府資源爭取到7萬行銷補助案及免費廣告投放課程，並協助規劃研討會事宜。

* Assist exhibition participation.
* Develop marketing plans based on user data.
* Manage and maintain LinkedIn accounts.
* Build brand image and develop new exposure.
* Assist in making youtube videos (Chinese Version).
* Use various data and GA reports to analyze user behavior.
* Generate press releases, magazine advertising, and promotional material.
* Regularly communicate with the global marketing team and coordinate simultaneous execution of plans
* Establish a performance marketing channel dashboard to monitor media activities as well as traffic and optimize the content with keywords to increase brand awareness.

主要協助市場行銷部宣傳，製作吸引人的預告片，從發想創意到執行一手包辦，在職期間曾2度被提名並入圍新加坡紅星大獎最佳預告片。

＊Assist copywriting, recording, and filming when necessary.
＊Plan and coordinate all aspects of the Ad production.
＊Frequently changing roles between editors, producers, and directors
＊Produce trailers for TV broadcasting and digital marketing.
＊Create, execute and supervise a commercial campaign for the marketing team.
＊Cooperate with a marketer and client to promote TV programs, events, and radio programs.

Mediacorp Pte Ltd 

Senior Creative Producer

協助佳樂台頻道預告片的運作，製作人的管理，預告片的排程，管理接案主，及安排拍攝配音等，也協助英文頻預告的整理。

＊Assist copywriting, recording, and filming when necessary.
＊Maintain video files to ensure the normal operation of the channel.
＊Edit channel trailers, artist greetings, and menu boards.
＊Arrange for voice artists and collect scripts from producers and freelancers.
＊Manage all producers and freelancers’ trailers and assist their workflow.

SingTel Digital Media

Assistant producer

主要編寫當日新聞並在必要時跑記者會做訪問及拍攝。

* Generate press releases.
* Film press conferences when necessary.
* Observe market trends and find developing news directions.
* Develop interview questions to ensure a smooth interview process.

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