Avatar of Ruei-Ying Chen.
Ruei-Ying Chen
Digital Marketing Manager
ProfileResumePortfolio
Posts
31Connections
In
Avatar of the user.

Ruei-Ying Chen

Digital Marketing Manager
Chưa có phần giới thiệu.
Logo of the organization.
HEP Group
Logo of the organization.
Nation Taipei University of Education(NTUE)
Taipei City, Taiwan

Trình độ chuyên môn

  • Tình trạng hiện tại
    Đã có việc làm
  • Nghề nghiệp
    Phát triển kinh doanh
  • Lĩnh vực
    Sản xuất
  • Kinh nghiệm làm việc
    6-10 năm (6-10 năm liên quan)
  • Kinh nghiệm quản lý
    I've had experience in managing Trên 15 nhân viên
  • Kỹ năng
    Photoshop
    PowerPoint
    Google Drive
    Word
    專案管理
    E-commerce
    Excel
    IllustratorCS4
    InDesign
    International Sales & Marketing
    Outlook
    Illustrator
    文案撰寫
    Facebook
    異業合作企劃
    內容行銷
    HTML
    CSS
    Canva
    美編設計
    網路行銷
    電子商務
    國外業務
    powerpoint
    GA
    GTM
    css+html
    FBAds
    WordPress
    WordPress Design
  • Ngôn ngữ
    English
    Chuyên nghiệp
    Chinese
    Bản địa hoặc song ngữ
    French
    Sơ cấp
    Spanish
    Sơ cấp
  • Trình độ học vấn cao nhất
    Master

Ưu tiên tìm kiếm việc làm

  • Hình thức làm việc mong muốn
    Full-time
    Quan tâm đến làm việc từ xa
  • Vị trí làm việc mong muốn
    Digital Marketing Manager
  • Địa điểm làm việc mong muốn
    Taiwan
    Bangkok, Thailand
    Singapore
  • Freelance
    Freelancer bán thời gian

Kinh nghiệm làm việc

Logo of the organization.

Head of digital transformation department

03/2020 - Hiện tại
📍Responsible for building and maintaining effective business relationships with internal and external top-level managers to attract and retain profitable business in the traditional industry. 📍Implemented strategic business plans as roadmaps for the company based on product profitability and production goals. 📍Established cross -border e-commerce and digital marketing (B2B | B2C) department. 📍Perform and execute special assistance duties as assigned in various projects, from maintaining relationships with stakeholders. 📍Provide special assistance to the top management of an organization in implementing policy decisions. 📍Created a comprehensive educational PowerPoint presentation utilized to train the sales team product knowledge. 📍Assistance Cross border IPO (Taiwan, Thailand & Hong Kong) | M&A
Logo of the organization.

Freelance Writer

05/2018 - Hiện tại
Freelance Writer ▪️ Digital Marketing Articles ▪️ Community Operation Articles ▪️ Financial News (The News Lens) https://www.thenewslens.com/article/129151 ▪️ Digital Marketing https://transbiz.com.tw/url-shortener-lihi/ ▪️ BusinessNext https://lihi1.com/Gdzqt
Logo of the organization.

Digital Marketing Manager

03/2021 - 08/2022
1 yr 6 mos
📍Social Media Strategy - Plan, Create and analyst performance of all social media channels ( Facebook | LinkedIn | Instagram | Twitter )​ 📍Content creation - from copywriting, design, video.​ 📍Social Media Designer​ 📍Maintain Official Website​ 📍CRM ( via Mailchimp )​ 📍Video Editing
Logo of the organization.

Account manager

04/2019 - 11/2019
8 mos
📍In Charge of Flagship product social campaign (Samsung Galaxy Note10) on FB/IG/YT. 📍Increase Engagement rate on FB 3 Times (IG 4 Times) in 2 months. 📍Participated in Benz | China Airlines | Citi Bank Brand campaign. 📍Built partnership and worked collaboratively with junior team members and external vendors 📍Collaborated closely with a team of four other members as a team leader.
Logo of the organization.

Senior Project Manager

08/2017 - 04/2019
1 yr 9 mos
✅ Sales 📍To consistently perform effective outbound/inbound sales calls daily in line with targets provided. 📍Achieved pre-agreed sales and growth targets 50%/ year. 📍Maintained accurate customer records and sales development activity. 📍Crowdfunding Campaign generated USD 50,000 in a month without much marketing budget for the prototype. (https://lihi1.com/VDKUG) 📍Digital transformation, Set up Amazon shop and major e-commerce shops in Taiwan. 📍 Increased 3 times sales only by EDM in 3 days, lead to Amazon. 📍Generated sales over USD 300,000 in half-year as New Entry brand. ✅ Digital Marketing 📍Self-taught front-end web design built an Official Web for Company in 3 months. (https://www.ultracker.com/) 📍Community Operation (online & offline integration). 📍Maintained customer relationships without any negative reviews. 📍Influencer marketing (Increased 40% of sales by Influencer in 2 Months). 📍Increased sales 2 times immediately after holding several events. 📍Created video and flyer, Post, etc. for Advertisement, EDM, and e-commerce
Logo of the organization.

Shop owner

06/2016 - 06/2017
1 yr 1 mo
📍Made the business became middle size wholesaler from scratch in 6 Months. 📍Negotiated contracts with suppliers, increased 2 times profit. Best Seller on Carousell. 📍Ability to utilize data analysis to set-up new vendors and or extend existing ones.

HIGH-END TOY SELLER (EBAY)

06/2012 - 06/2016
4 yrs 1 mo
📍Manage and execute sales & marketing campaign on Amazon & eBay, which generate sales of USD 3,000 Per Month. 📍Establish product analytics and reporting and monitor performance, utilize data to select hot sale products. 📍Planning Marketing Strategy for cross border markets. 📍Managing Customer Relationships. 📍Skillful at CRM strategies.

Học vấn

Logo of the organization.
Master of Arts (MA)
Cultural and Creatives Industrial managemennt
2012 - 2014
Các hoạt động xã hội
▪️ Essay: Cross-group Analysis of Luxury Goods Consumer Motivation ▪️ Intern: 1. Taiwan designer week interview | copy writing 2. Coordinated a 7-day, 100-person seminar
Logo of the organization.
Bachelor’s Degree
Economics
2009 - 2012
Các hoạt động xã hội
Foundation award in management principle (UK certification)