我在行銷領域有4年的工作資歷，曾任職於零售業、金融業、資訊業，有豐富的線下與線上行銷經驗。線下部分，擅長舉辦實體活動、依據公司發展策略規劃適合的行銷活動及會員權益；線上部分，透過GA等數據資料的觀察，提出平台及經營方向優化建議。目前在台灣最大興趣社交媒體痞客邦，擔任社群經營部異業合作主任，主要透過行銷資源交換的方式，與異業廠商展開合作，同時也負責安排部門內部廣告露出的走期、版位配置及優化建議。曾在永豐銀行財富金融處擔任行銷企劃，負責內外部行銷活動企劃，含基金商品行銷活動執行、財富管理客戶權益規劃及通路動能獎勵專案等；也曾在科技公司擔任雲端服務產品專員；亦曾擔任微風廣場的行銷企劃，負責百貨檔期活動提案與執行、異業合作洽談等。 A marketing practitioner possesses 4-year experience in the field, and has worked in retail, finance and internet industry, and developed solid expertise in both online and offline marketing. Currently working at Pixnet, the largest interest-based social media in Taiwan, as a marketing supervisor, I’m responsible for forming cross industry cooperation by exchanging marketing resources with partner companies, planning appropriate advertisement exposure and optimizing internal workflow. Before, I worked at Bank SinoPac as a marketing manager, I’m responsible for planning campaigns for funds, designing member benefits of wealth management program, and devising sales incentive programs. Before, I was a marketing coordinator at a leading retailer (Breeze Center), and in charge of marketing event planning and implementation.