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Ashley Lee 李艾珩
Digital Marketing | User Experience | Content Strategy
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Ashley Lee 李艾珩

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Digital Marketing | User Experience | Content Strategy
A storyteller with 2 years experience in marketing communications, ranging from social media, content marketing, content strategy, event marketing, SEO, and public relations. Obtained a master’s degree in digital media and a bachelor’s degree in business administration. Gender equity and inclusive designs light up my heart.
Seattle Credit Union
University of Washington
Seattle, WA, USA

Trình độ chuyên môn

  • Tình trạng hiện tại
    Đã có việc làm
    Tắt trạng thái tìm việc
  • Nghề nghiệp
    Hoạch định chiến lược Marketing
  • Lĩnh vực
  • Kinh nghiệm làm việc
    1-2 năm (1-2 năm liên quan)
  • Kinh nghiệm quản lý
  • Kỹ năng
    Word
    PowerPoint
    Event Planning
    Photoshop
    Excel
    Premiere Pro CC
    Figma
    Content Marketing
    Content Strategy
    User Experience
    User Research
  • Ngôn ngữ
    English
    Chuyên nghiệp
    French
    Sơ cấp
  • Trình độ học vấn cao nhất
    Master

Ưu tiên tìm kiếm việc làm

  • Hình thức làm việc mong muốn
    Full-time
    Quan tâm đến làm việc từ xa
  • Vị trí làm việc mong muốn
    Marketing
  • Địa điểm làm việc mong muốn
    Taipei, Taiwan
    Seattle, WA, USA
  • Freelance
    Freelancer bán thời gian

Kinh nghiệm làm việc

Brand and Marketing Coordinator

08/2021 - Hiện tại

Content Marketing Strategist

06/2020 - 09/2020
4 mos
- Optimized SEO and created content marketing campaigns that educated job seekers, contributing to 5000+ unique page views - Built content tracking systems and branding guidelines that improved teamwork effectiveness and efficiency - Directed marketing campaign for 2020 Tech Career Fair through social media and email marketing, attracting 1500 paid attendees

Event & Marketing Intern

11/2019 - 06/2020
8 mos
- Executed content marketing on website, e-newsletters, social media and printed materials through strategic planning, researching, copywriting and visual designing - Supported events such as startup workshops through coordination and social media marketing

PR Corporate Intern

09/2018 - 02/2019
6 mos
- Supported PR campaigns for global financial and technology firms (Morgan Stanley, PIMCO, BNP Paribas) through media reports, market research, PR event coordination and proposal development - Developed practical skills and experiences on marketing and communication strategies

Event & Marketing Intern

07/2017 - 01/2018
7 mos
- Coordinated ‘NTU Startup Demo Day’ that exhibited 32 startup teams, attracting 318 participants - Organized and executed internal events, including opening and closing ceremony, happy meal, and graduation ceremony - Developed event coordination skills from idea development, project management, social marketing and event execution

Học vấn

Master’s Degree
Communication in Digital Media
2019 - 2021
3.9/4 GPA
Các hoạt động xã hội
Introduction to User-centered Design User Research & UX Strategy User Psychology Product Content Strategy Content Marketing Brand Values and Creativity
Bachelor of Business Administration (BBA)
工商管理
2015 - 2019
4.1/4.3 GPA
Các hoạt động xã hội
Marketing Management Digital Marketing Promotion Strategy Digital Storytelling Visual Design