Job describes : Development online merge offline business model in beauty industry. Managing all aspects of the brand through the supply chain both tangible and intangible. Creating a brand plan and brand strategy and ensuring all aspects of the product or companies marketing and activities align with the ethos and goals of the brand. Sourcing suppliers and products that fit with the context of the brand. Creating an enduring brand message that results in increased sales, brand loyalty and improving market share. Developing high quality and effective marketing materials that align correctly with the overall brand strategy. Realistic forecasting of sales and volume for the brand ensuring all parts of the company are geared accordingly. Managing external agencies and ensuring marketing budgets are met. Seek out new marketing opportunities that fit with the brand and maximising all opportunities for growth. Translating brand strategies into brand plans, brand positioning and go to market strategies Analyze how our brand is positioned in the market and crystalize targeted consumers insights Measure and report performance of all marketing campaigns, and assess against goals ROI and KPIs Report to Founder