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Recent grad with strong interdisciplinary skills in analytics and communication. Has diverse work experiences in the tech and design industry. Known for thinking out of the box. Has a dedicated drive for learning and problem-solving. Passions include Human Computer Interaction, skiing, design, and bread.

Northwestern University

Birthe Ong Cheng

Sage Corps

Digital Marketing Intern

Introduced data-driven email marketing strategy that boosted email open rate 3.5x within 2 months and drove customer acquisitions.

Planned, executed, and analyzed marketing campaigns on social media. Grew Instagram reach +10% and increased Facebook engagement 1.88x.

Successfully built new partnerships with student organizations and university administrators to secure funding for student Adobe accesses.

Advocated for Adobe tools and boosted trial downloads by 30% within one quarter.

Adobe

Student Brand Ambassador

Designed and implemented Chrome extension for translation platform in JavaScript.

Led project management: strengthened collaboration between engineering and design teams. Successfully boosted productivity by incorporating Scrum. 

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