-- About The Role:
1. User research: Quantitative questionnaires, user interviews, usability testing, and data behavior tracking.
2. Data-driven product planning
3. UIUX design: including Android, ios, RWD cross-platform devices
4. Visual design: event landing page design, event Banner visual design
--Product responsibilities:
2019
- Responsible for the Hero 3.0 product, from 0 to 1 revision design. Included three platform product function design, marketing functions (Zero-dollar challenge mechanism, recommendation mechanism, group buying mechanism), iterative optimization through user research, cross-enterprise cooperation tutoring function,
Landing page design for abroad marketing (Japanese market).
2022
- Responsible for the integration and optimization of the entire VoiceTube product line design. This included tracking user behavior from data, proposing optimized designs for the company's targets, improving Leaner behavior and sales, and improving product value optimization.
- Responsible for B2B-related optimization design related to campus institutions.
Others
- Responsible for the establishment of the company's brand vision and design guideline library management.