列印
Avatar of the user.

Ya-Chun,Yu

Manager
With more than 20 years management and marketing experience in entertainment industry, incl: product sales, content creating, title launch, brand management and strategy, Engage partnerships with theme cinema, such as Dolby Cinema, Osim, Sealy, Luxe, MX4D, Shin Kong Mitsukoshi Department Store, Muji, 3C products, cosmetics, banking, Budget planning and control...etc. I enjoy working in a team-oriented and fast-paleoenvironment.
Kuang San SOGO Department Store
Hochschule für Künste Bremen
Taipei, 台灣

職場能力評價

專業背景

  • 目前狀態
    就職中
    目前沒有興趣尋找新的機會
  • 專業
    銷售團隊主管
    商品企劃
    行銷經理
  • 產業
    電影
  • 工作年資
    15 年以上 (15 年以上相關工作經驗)
  • 管理經歷
    我有管理 10~15 人的經驗
  • 技能
    Photoshop
    Project Planning
    Communication Skills
    Microsoft Office
    Illustrator
    Project Management
    Content Strategy
    Data Analysis
    Social Skills
    SEO strategy
    cis企業識別規劃
    Budget Management
    Public Relations Skills
    實體活動規劃與執行
    異業合作規劃與執行
    課程規劃與安排
  • 語言能力
    English
    中階
    German
    中階
    Chinese
    母語或雙語
  • 最高學歷
    碩士

求職偏好

  • 預期工作模式
    全職
    暫不考慮遠端工作
  • 希望獲得的職位
    Manager
  • 期望的工作地點
    Taipei, 台灣
  • 接案服務
    兼職接案者

工作經驗

Head Of Cinema Development

2023年2月 - 現在
台灣台中市

Senior Team Manager

2008年3月 - 2022年8月
14 年 6 個月
Managed cinema relationships with every single film: Theatrical Marketing,Title Promotions, Publicity, Online and integrated campaigns with cross-border Cooperation across 10+ brands/year, incl: • Collaborates with brands to provide unique movie-watching experiences: Dolby Cinema, Osim, Sealy, LuxeRealD, MX4D. • Managed 30+ external vendors to implement marketing projects. • Create or Build Business partnership /non-operating income development: 1.Banking per year $15,000,000(2015-2022) 2.Advertisement/print ads per year $6,000,000(2015-2022) 3.Facility rental /Film festival per year $3,700,000(2008-2022) • Title film festival planning & collaborates with many different shopping malls (incl: parent company / Shin Kong Mitsukoshi Department Store), cosmetics and 3C products brands. 1.Each international film festival brings about 90,000 additional visitors. (2015-2020 brings about 1,620,000 additional visitors) • Daily analysis with incl: box office, every tickets type performance, and recommended solutions. • Researched and pitched to partners, managed development and execution every possibility channel campaign which on-creased box office. • Managed content strategy via C2B,B2B and O2O for cinema: 1.Films release planning, terms and conditions negotiations. 2.Title film festival planning. 3.Movie licensed merchandise researching and development. • Manage budgets, timelines, contract negotiation, and vendor/agency relationships. • Defined strategic plan of new branch openings. 1.2020.07 Taoyuan, Jungli (the 4th site) 2.2021.11 Taipei, Tianmu (the 5th site) • Film Investment and Development analysis. 1.Back to the Good Times / 2018 2.Detention /2019 • Box office Market survey (research/analysis/forecast) • Brand Management: Corporate Identity System (MI / BI / VI) management • Managed the Communications team in the planning, execution, and coordinations of all PR activities.

Manager

2006年11月 - 2007年12月
1 年 2 個月
企劃、專案管理、異業跨界合作、媒體宣傳、成本分析

Senior Specialist

2006年4月 - 2006年9月
6 個月
企劃、異業跨界合作、媒體宣傳

Senior Specialist

2003年11月 - 2006年4月
2 年 6 個月
Computers/Communications/Consumer products planning 3C產品活動企劃

Specialist

2001年5月 - 2002年7月
1 年 3 個月
International arts festival planning 藝文活動節目企劃

學歷

Master’s Degree
音樂教育學系
1997 - 2000