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Senior Marketing Manager specialized in IT products and digital marketing. 10 years experience working in agencies as well as in-house. For the next career move I'm looking for a job where I could contribute my analytical mind, strategical thinking and leadership skills.

University of Latvia

Senior Marketing Manager

Elina Belova

Power Mining Ltd.

SENIOR MARKETING MANAGER

►	Covered digital and offline marketing operations for the technology startup that is one of the blockchain leaders in Baltics
►	Content and retarget marketing strategy based on competitors and market analysis boosted revenue 3 times over the 5 months period and resulted in new customers in Europe and USA
►	The content is still used to bring in new clients
Tools that I learned: Followliker, ToDoist, Shopify, VideoPad
Skills that I learned: Crowd-funding specific marketing strategy, SQL, blogging


►	Led a new online store development for the largest national publishing house’s magazine subscriptions based on the existing user behavior data
►	Created html landing page on my own that helped to secure the revenue while the new online store was built
►	Content, influencer and partner marketing projects
Tools that I learned: custom made CMS, Drupal, Gimp, TweetDeck, Hootsuite, Active Campaign, Facebook and Instagram analytics, Gimp, Mailchimp
Skills that I learned: data analytics, customer funnels, email marketing, photography and photo editing


Publishing house SANTA Ltd.

DIGITAL MARKETING MANAGER

►	Managed ~15 projects through all the stages – budgeting, architecture, wireframes, technical design, graphical design, frontend development, backend development, distribution and maintenance
►	Worked with clients from various industries such as media, travel, real estate, chemicals, vehicles, telcom etc.
►	Led projects in teams of ~8 people
Tools that I learned: Basecamp, Jira, Pipeline, Keynote
Skills that I learned: basics of programming languages - HTML, CSS, Javascript, Google Analytics, client facing, UX, responsive design


AURUM IT Ltd.

IT PROJECT MANAGER

►	Organized work for a team of 6 people
►	In total deployed ~45 software development and content (including ad campaigns) projects
►	Led innovative projects for the time, e.g., augmented reality game development using xbox technology
Worked with international brands like: McDonald’s, L’Oreal, Drogas (Watson group), Swedbank
Tools that I learned: Basecamp
Skills that I learned: leading a team, business relationships, marketing strategy Google and Facebook advertising


Digital agency DJIGITAL Ltd.

Account Director

►	Serviced media agencies under WPP Group – Mindshare, MediaCom and Media House
►	Helped to create digital marketing strategies for 3 clients
Worked with international brands like: Actimel (Danone group), SEB bank, Tele2
Tools that I learned: Power Point, Excel, Photoshop
Skills that I learned: digital project management, content production, outsourcing freelancers


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